Especialista en Contenido y Multimedia | Colombia at Banco Covalto

Mid

Content Marketing

Graphic design

copywriting

+5 more

Job Description

Modalidad: 100% desde Colombia 🎯 ¿Cuál será tu misión? Ser el motor creativo y operativo responsable de producir, adaptar y optimizar contenido estratégico de alto impacto para los canales digitales de Covalto, maximizando la adquisición orgánica y el performance de campañas mediante piezas que equilibren storytelling de marca, conversión y agilidad operativa. 🚀 ¿Qué harás en este rol? 📌 Producción

Multimedia Integral: Crear y adaptar piezas gráficas, videos cortos y copies para redes sociales, paid media, email marketing y CRM. 📌Estrategia de

Contenido & SEO: Investigar tendencias y keywords para desarrollar artículos de blog, landings y guiones optimizados para buscadores y conversión. 📌Escalabilidad y

Performance: Generar variaciones de creatividades a alto volumen (formatos y tamaños) para mantener la frescura de campañas y escalar la distribución. 📌Consistencia de

Marca: Asegurar la identidad visual y el tono de voz de Covalto en cada pieza, colaborando con el Diseñador Sr. y el equipo de Growth. 📌Análisis e Iteración: Medir el rendimiento del contenido para identificar insights, iterar rápidamente y mejorar el tráfico de calidad. 📌Gestión de

Assets: Organizar y mantener librerías de recursos gráficos que faciliten la agilidad del equipo creativo. 🔎 ¿Qué buscamos? 🎓 Mínimos: ✔️ Licenciatura en Diseño Gráfico, Comunicación, Mercadotecnia o afines. ✔️ 2 a 4 años de experiencia en Content Marketing, Diseño Multimedia o agencias digitales. ⭐

Deseables: ✔️ Dominio de Adobe Suite (Photoshop e Illustrator indispensables; After Effects básico deseable) y Figma. ✔️ Excelente redacción creativa y ortográfica (copywriting orientado a conversión). ✔️ Conocimiento de SEO on-page y uso de herramientas de IA para contenido y diseño. ✔️ Perfil analítico, organizado, ágil y proactivo. ✔️ Inglés intermedio. En Covalto estamos orgullosos de ser una empresa en donde prevalece la diversidad, la inclusión y la igualdad de oportunidades, independientemente del origen y condición ya que los colaboradores son prioridad para nosotros.

Requirements

Licenciatura in Diseño Gráfico, Comunicación, Mercadotecnia or afines
2 to 4 years of experience in Content Marketing, Diseño Multimedia or agencias digitales
Dominio of Adobe Suite (Photoshop e Illustrator indispensable; After Effects básico deseable)
Excelente redacción creativa y ortográfica (copywriting orientado a conversión)
Conocimiento de SEO on-page y uso de herramientas de IA para contenido y diseño

Skills

Content Marketing

Graphic design

copywriting

SEO

Adobe Suite

Photoshop

Illustrator

Multimedia Production

About AI-Estimated Salary

The salary range shown was not provided by the employer. Our AI has estimated it based on the job title, required experience, location, and industry standards (confidence: 60%). This estimate should be used as a general guide only and may not reflect the actual compensation. Always confirm salary details directly with the employer during the application process.

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Salary Range (AI-Estimated)*

$60,000 - $100,000

60% confidence

Posted 5 months ago

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