Technical SEO Specialist (Contractor) at Domaine
United States
<meta><h1 style="font-family:"Basel Grotesk",Arial,sans-serif;line-height:1.2;font-size:36pt;font-weight:600;letter-spacing:1px;margin-top:0px;margin-bottom:8pt;padding-left:0px;"><b><strong style="color:rgb(0,0,0);font-size:14pt;white-space:pre-wrap;">Responsibilities</strong></b></h1><h2 style="font-family:"Basel Grotesk",Arial,sans-serif;line-height:1.6;font-size:12pt;font-weight:600;letter-spacing:0.5px;margin-top:18px;margin-bottom:4px;padding-left:0px;"><b><strong style="color:rgb(0,0,0);font-size:12pt;white-space:pre-wrap;">Migrations & Replatforming</strong></b></h2><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;"><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Lead the SEO workstream on site migrations: replatforming, domain changes, URL restructures, IA overhauls, design system rollouts, and CMS/PIM transitions</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Run pre-migration baselines: full crawls, log file analysis, indexable page inventories, top-traffic and top-revenue page snapshots, backlink profile capture</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Build and QA redirect maps (1:1 where possible, intent-matched where not), partnering with engineering on implementation and edge cases (parameters, faceted URLs, pagination, locale paths)</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Author migration runbooks with risk assessments, go/no-go checklists, staging QA protocols, and rollback criteria</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Lead post-launch validation: indexation monitoring, redirect health, render parity, schema parity, internal link integrity, Core Web Vitals regression checks</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Diagnose and recover traffic in the event of post-migration drops; build the recovery roadmap</span></li></ul><h2 style="font-family:"Basel Grotesk",Arial,sans-serif;line-height:1.2;font-size:29pt;font-weight:600;letter-spacing:0.5px;margin-top:12pt;margin-bottom:8pt;padding-left:0px;"><b><strong style="color:rgb(0,0,0);font-size:12pt;white-space:pre-wrap;">Technical SEO Foundations</strong></b></h2><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;"><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Conduct technical audits across crawlability, indexability, rendering, site architecture, internal linking, canonicalization, and structured data</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Create presentations with audit data to review the findings with clients</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Diagnose JavaScript rendering issues (CSR vs SSR vs SSG, hydration, lazy-loaded content) and partner with engineering on fixes</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Own Core Web Vitals strategy in partnership with engineering — LCP, INP, CLS — including diagnosis, prioritization, and verification</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Implement and validate Schema.org JSON-LD across product, collection, article, FAQ, breadcrumb, and organization types</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Manage XML sitemaps, LLM.txt, robots.txt, hreflang, canonical strategy, and pagination handling</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Run log file analysis to understand crawl behavior and bot allocation</span></li></ul><h2 style="font-family:"Basel Grotesk",Arial,sans-serif;line-height:1.2;font-size:29pt;font-weight:600;letter-spacing:0.5px;margin-top:12pt;margin-bottom:8pt;padding-left:0px;"><b><strong style="color:rgb(0,0,0);font-size:12pt;white-space:pre-wrap;">GEO Audit & Strategy Implementation</strong></b></h2><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;"><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Review agentic AI Readiness audits and prioritize fixes and implementation</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Understand GEO basics and how to implement GEO improvement strategies</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Create Query Fan Out strategies, strengthen Entity analysis and optimization, audit and diagnose AI visibility issues</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Implement AI visibility strategies to improve finability in various LLM’s</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Use Claude and other AI platforms to help improve speed of delivery and to enhance client strategies</span></li></ul><h2 style="font-family:"Basel Grotesk",Arial,sans-serif;line-height:1.2;font-size:29pt;font-weight:600;letter-spacing:0.5px;margin-top:12pt;margin-bottom:8pt;padding-left:0px;"><b><strong style="color:rgb(0,0,0);font-size:12pt;white-space:pre-wrap;">Performance Monitoring & Reporting</strong></b></h2><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;"><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Track rankings, traffic, indexation, and revenue impact of technical work; communicate clear, prioritized insights to clients and internal teams</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Build dashboards and reports with GSC, GA4, Looker Studio, and SEO platforms</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Stay current on algorithm updates, rendering changes, and emerging discovery surfaces (AI Overviews, AI assistants, GEO)</span></li></ul><h2 style="font-family:"Basel Grotesk",Arial,sans-serif;line-height:1.2;font-size:29pt;font-weight:600;letter-spacing:0.5px;margin-top:12pt;margin-bottom:8pt;padding-left:0px;"><b><strong style="color:rgb(0,0,0);font-size:12pt;white-space:pre-wrap;">Cross-Functional Partnership</strong></b></h2><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;"><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Partner with engineering throughout discovery, build, QA, and launch to ensure SEO requirements are scoped, built, and validated</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Translate technical SEO requirements into engineering tickets with clear acceptance criteria</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Educate internal teams (Strategy, Design, Engineering, Content) on technical SEO fundamentals and migration best practices</span></li></ul><h2 style="font-family:"Basel Grotesk",Arial,sans-serif;line-height:1.2;font-size:29pt;font-weight:600;letter-spacing:0.5px;margin-top:12pt;margin-bottom:8pt;padding-left:0px;"><b><strong style="color:rgb(0,0,0);font-size:12pt;white-space:pre-wrap;">Domaine-Owned SEO</strong></b></h2><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;"><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Support technical SEO strategy for domaineworldwide.com</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Performance monitoring, indexation health, and technical recommendations</span></li></ul><h1 style="font-family:"Basel Grotesk",Arial,sans-serif;line-height:1.2;font-size:36pt;font-weight:600;letter-spacing:1px;margin-top:12pt;margin-bottom:8pt;padding-left:0px;"><b><strong style="color:rgb(0,0,0);font-size:14pt;white-space:pre-wrap;">Skills</strong></b></h1><h2 style="font-family:"Basel Grotesk",Arial,sans-serif;line-height:1.2;font-size:29pt;font-weight:600;letter-spacing:0.5px;margin-top:12pt;margin-bottom:8pt;padding-left:0px;"><b><strong style="color:rgb(0,0,0);font-size:12pt;white-space:pre-wrap;">Required</strong></b></h2><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;"><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">4+ years of technical SEO experience, with demonstrated ownership of at least two complex site migrations or replatforms end-to-end</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Deep working knowledge of crawlability, indexability, rendering (CSR/SSR/SSG), canonicalization, hreflang, schema markup, and Core Web Vitals</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Proficiency with technical SEO tooling: Screaming Frog, Sitebulb, Google Search Console, Google Analytics, log file analyzers (e.g., Screaming Frog Log File Analyzer)</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Comfort with redirect logic and ability to author and QA large redirect maps (regex-based and 1:1)</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Working knowledge of HTML, CSS, and JavaScript — enough to read code, diagnose rendering issues, and write precise engineering tickets</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Ability to communicate technical issues and tradeoffs to non-technical stakeholders</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Comfortable operating in a fast-paced, build-and-scale environment</span></li></ul><h2 style="font-family:"Basel Grotesk",Arial,sans-serif;line-height:1.2;font-size:29pt;font-weight:600;letter-spacing:0.5px;margin-top:12pt;margin-bottom:8pt;padding-left:0px;"><b><strong style="color:rgb(0,0,0);font-size:12pt;white-space:pre-wrap;">Strongly Preferred</strong></b></h2><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;"><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Experience working with ecommerce brands</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><b><strong style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Shopify experience</strong></b><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;"> — collection/product URL handling, theme rendering, app conflicts, locale routing, headless setups (Hydrogen)</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Experience with headless or composable commerce migrations</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Familiarity with edge/CDN-level redirect handling (Cloudflare Workers, Vercel, Netlify)</span></li></ul><h2 style="font-family:"Basel Grotesk",Arial,sans-serif;line-height:1.2;font-size:29pt;font-weight:600;letter-spacing:0.5px;margin-top:12pt;margin-bottom:8pt;padding-left:0px;"><b><strong style="color:rgb(0,0,0);font-size:12pt;white-space:pre-wrap;">Nice to Have</strong></b></h2><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;"><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Exposure to AI-powered discovery and Generative Engine Optimization (GEO)</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Experience with international SEO (multi-region, multi-language sites)</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Experience collaborating with writers, agencies, and cross-functional partners</span></li></ul><h1 style="font-family:"Basel Grotesk",Arial,sans-serif;line-height:1.2;font-size:36pt;font-weight:600;letter-spacing:1px;margin-top:12pt;margin-bottom:8pt;padding-left:0px;"><b><strong style="color:rgb(0,0,0);font-size:14pt;white-space:pre-wrap;">Ideal Candidate Profile</strong></b></h1><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;"><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Technically deep — excited by the puzzle of large, messy migrations and the discipline of getting them right</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Strong communicator who can partner effectively with Engineering, Strategy, and Design</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Curious, proactive, and motivated to help build and shape a growing SEO practice</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Calm under pressure, especially during launch windows</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Passionate about staying ahead of SEO, technical web standards, and discovery trends</span></li></ul><h1 style="font-family:"Basel Grotesk",Arial,sans-serif;line-height:1.6;font-size:14pt;font-weight:600;letter-spacing:1px;margin-top:24px;margin-bottom:4px;padding-left:0px;"><b><strong style="font-size:14pt;white-space:pre-wrap;">Perks & Benefits</strong></b></h1><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;"><li style="margin:0px;font-size:11pt;line-height:1.38;letter-spacing:0.25px;"><span style="font-size:11pt;white-space:pre-wrap;">Competitive Healthcare with Dental & Vision</span></li><li style="margin:0px;font-size:11pt;line-height:1.38;letter-spacing:0.25px;"><span style="font-size:11pt;white-space:pre-wrap;">Retirement savings plan with employer matching</span></li><li style="margin:0px;font-size:11pt;line-height:1.38;letter-spacing:0.25px;"><span style="font-size:11pt;white-space:pre-wrap;">Competitive PTO policy with paid time off at end of year</span></li><li style="margin:0px;font-size:11pt;line-height:1.38;letter-spacing:0.25px;"><span style="font-size:11pt;white-space:pre-wrap;">Flexible working schedule</span></li><li style="margin:0px;font-size:11pt;line-height:1.38;letter-spacing:0.25px;"><span style="font-size:11pt;white-space:pre-wrap;">Remote-first culture</span></li><li style="margin:0px;font-size:11pt;line-height:1.38;letter-spacing:0.25px;"><span style="font-size:11pt;white-space:pre-wrap;">Home office stipend</span></li><li style="margin:0px;font-size:11pt;line-height:1.38;letter-spacing:0.25px;"><span style="font-size:11pt;white-space:pre-wrap;">Apple gear</span></li><li style="margin:0px;font-size:11pt;line-height:1.38;letter-spacing:0.25px;"><span style="font-size:11pt;white-space:pre-wrap;">Continued education and personal development opportunities</span></li></ul><p style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:13pt;font-weight:400;line-height:1.38;letter-spacing:0.25px;margin:0px;padding:0px;"><i><em style="font-size:11pt;white-space:pre-wrap;">We are an Equal Opportunity employer. We do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religious creed, national origin, physical or mental disability, protected veteran status, or any other characteristic protected by federal, state, or local law.</em></i><br><br><br></p>
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