Innovation Brand Manager - Disruptive Growth at OLLY
United States
$116k - $140k
<p class="p1"><strong>WHO ARE WE?</strong></p> <p class="p1">We are the VMS Co-Op, a group of fast growing companies in the Vitamins, Minerals and Supplements (VMS) space. The VMS Co-Op includes <a href="https://www.olly.com/"><span class="s1">OLLY, </span></a><a href="https://www.smartypantsvitamins.com/"><span class="s1">SmartyPants</span></a> and future acquisitions to come! This position's home company is OLLY.</p> <p data-ccp-props="{"335551550":1,"335551620":1,"335559683":0,"335559685":0,"335559731":0,"335559737":0,"335562764":2,"335562765":1,"335562766":4,"335562767":0,"335562768":4,"335562769":0}"><strong><span data-scheme-color="@B91C87,," data-usefontface="true" data-contrast="none">THE ROLE: <span class="TextRun MacChromeBold SCXP18059567 BCX0" lang="EN-US" data-scheme-color="@B91C87,," data-usefontface="true" data-contrast="none"><span class="NormalTextRun SCXP18059567 BCX0">INNOVATION BRAND MANAGER - DISRUPTIVE GROWTH </span></span><span class="EOP SCXP18059567 BCX0"></span></span></strong></p> <p data-ccp-props="{"335551550":1,"335551620":1,"335559683":0,"335559685":0,"335559731":0,"335559737":0,"335562764":2,"335562765":1.15,"335562766":4,"335562767":0,"335562768":4,"335562769":0}"><span class="LineBox SCXP165138227 BCX0"><span class="TextRun SCXP165138227 BCX0" lang="EN-US" data-scheme-color="@929397,13," data-usefontface="false" data-contrast="none"><span class="NormalTextRun SCXP165138227 BCX0">We're looking for someone who can fast forward OLLY into the future. Someone who sees opportunities where others see constraints.</span></span></span><span class="LineBox SCXP165138227 BCX0"><span class="TextRun SCXP165138227 BCX0" lang="EN-US" data-scheme-color="@929397,13," data-usefontface="false" data-contrast="none"><span class="NormalTextRun SCXP165138227 BCX0">Someone who is energized by creating what doesn't exist, testing bold hypotheses, learning quickly, and turning insights into scalable </span></span></span><span class="LineBox SCXP165138227 BCX0"><span class="TextRun SCXP165138227 BCX0" lang="EN-US" data-scheme-color="@929397,13," data-usefontface="false" data-contrast="none"><span class="NormalTextRun SCXP165138227 BCX0">businesses. This role is responsible for building the next generation of growth platforms—from identifying emerging consumer problems </span></span></span><span class="LineBox SCXP165138227 BCX0"><span class="TextRun SCXP165138227 BCX0" lang="EN-US" data-scheme-color="@929397,13," data-usefontface="false" data-contrast="none"><span class="NormalTextRun SCXP165138227 BCX0">to launching entirely new products, formats, categories and business models. Unlike a traditional brand management role, this position is </span></span></span><span class="LineBox SCXP165138227 BCX0"><span class="TextRun SCXP165138227 BCX0" lang="EN-US" data-scheme-color="@929397,13," data-usefontface="false" data-contrast="none"><span class="NormalTextRun SCXP165138227 BCX0">focused on </span></span><span class="TextRun SCXP165138227 BCX0" lang="EN-US" data-scheme-color="@929397,13," data-usefontface="false" data-contrast="none"><span class="annotation-48c7a4f2-a325-4894-975c-a102d51d6422 ContextualSpellingAndGrammarErrorZoomed SCXP165138227 BCX0">early stage</span></span><span class="TextRun SCXP165138227 BCX0" lang="EN-US" data-scheme-color="@929397,13," data-usefontface="false" data-contrast="none"><span class="NormalTextRun SCXP165138227 BCX0"> innovation, test and learn growth platforms, and building new opportunities from concept through validation and</span></span></span><span class="LineBox SCXP165138227 BCX0"><span class="TextRun SCXP165138227 BCX0" lang="EN-US" data-scheme-color="@929397,13," data-usefontface="false" data-contrast="none"><span class="NormalTextRun SCXP165138227 BCX0">launch. You'll operate with a startup mindset inside a high-growth organization. Success comes from curiosity, speed, conviction, and an </span></span></span><span class="LineBox SCXP165138227 BCX0"><span class="TextRun SCXP165138227 BCX0" lang="EN-US" data-scheme-color="@929397,13," data-usefontface="false" data-contrast="none"><span class="NormalTextRun SCXP165138227 BCX0">ability to continuously learn through experimentation. This role reports into the VP of Brand Strategy & Innovation.</span></span><span class="EOP SCXP165138227 BCX0"></span></span></p> <p><strong><span data-contrast="none">KEY RESPONSIBILITIES </span></strong><span data-ccp-props="{"335551550":6,"335551620":6}"> </span></p> <ul> <li data-charcodes="8226" data-font="Arial,Sans-Serif" data-buautonum="8" data-margin="270" data-aria-posinset="1" data-aria-level="1"><strong><span data-scheme-color="@929397,13," data-usefontface="false" data-contrast="none">Operate like a founder</span></strong><span data-scheme-color="@929397,13," data-usefontface="false" data-contrast="none">: Lead priority innovation concepts from idea through validation and launch readiness, partnering cross</span><span data-scheme-color="@929397,13," data-usefontface="false" data-contrast="none">functionally to advance the strongest opportunities. Balance long-term vision with hands-on execution. Embrace failure as a learning </span><span data-scheme-color="@929397,13," data-usefontface="false" data-contrast="none">tool, rapidly pivoting based on insights. Be resilient and navigate internal hurdles and processes with creative solutions. </span></li> <li data-charcodes="8226" data-font="Arial,Sans-Serif" data-buautonum="8" data-margin="270" data-aria-posinset="3" data-aria-level="1"><strong><span data-scheme-color="@929397,13," data-usefontface="false" data-contrast="none">Build the future: </span></strong><span data-scheme-color="@929397,13," data-usefontface="false" data-contrast="none">See around corners.</span><strong> </strong><span data-scheme-color="@929397,13," data-usefontface="false" data-contrast="none">Anticipate where culture, technology, science, and consumer behavior are heading before the market does. Identify unmet needs consumers can't yet articulate and transform them into entirely new categories, platforms, and businesses that create future growth.</span></li> <li data-charcodes="8226" data-font="Arial,Sans-Serif" data-buautonum="8" data-margin="270" data-aria-posinset="5" data-aria-level="1"><strong><span data-scheme-color="@929397,13," data-usefontface="false" data-contrast="none">Test, Learn & Iterate</span></strong><span data-scheme-color="@929397,13," data-usefontface="false" data-contrast="none">: Lead a rapid experimentation process—from insight to concept, prototype, consumer validation and </span><span data-scheme-color="@929397,13," data-usefontface="false" data-contrast="none">commercialization. Design lean experiments to quickly validate assumptions, minimizing risk while maximizing learning. Build an </span><span data-scheme-color="@929397,13," data-usefontface="false" data-contrast="none">evidence-based innovation pipeline (e.g.; limited launch & learn) using consumer feedback, data and iterative testing. </span></li> <li data-charcodes="8226" data-font="Arial,Sans-Serif" data-buautonum="8" data-margin="270" data-aria-posinset="7" data-aria-level="1"><strong><span data-scheme-color="@929397,13," data-usefontface="false" data-contrast="none">Build new growth platforms</span></strong><span data-scheme-color="@929397,13," data-usefontface="false" data-contrast="none">: Explore new product formats, technologies, ingredients, services and business models. Translate </span><span data-scheme-color="@929397,13," data-usefontface="false" data-contrast="none">trends, science and consumer behavior into commercially viable opportunities. Partner across R&D, Brand, Commercial, Operations,</span><span data-scheme-color="@929397,13," data-usefontface="false" data-contrast="none">Finance and External partners to bring concepts to life.</span></li> <li data-charcodes="8226" data-font="Arial,Sans-Serif" data-buautonum="8" data-margin="270" data-aria-posinset="9" data-aria-level="1"><strong><span data-scheme-color="@929397,13," data-usefontface="false" data-contrast="none">What success looks like</span></strong><span data-scheme-color="@929397,13," data-usefontface="false" data-contrast="none">: A robust pipeline of test & learn opportunities that will be future best sellers. Fast learning cycles with </span><span data-scheme-color="@929397,13," data-usefontface="false" data-contrast="none">measurable consumer insights. High-quality concepts progressing through staged investment. Establish new products and platforms </span><span data-scheme-color="@929397,13," data-usefontface="false" data-contrast="none">capable of driving meaningful future revenue. Build a culture that celebrates experimentation, curiosity and intelligent risk-taking.</span></li> </ul> <p><strong><span data-contrast="none"><span class="TextRun MacChromeBold SCXP178833125 BCX0" lang="EN-US" data-scheme-color="@B91C87,15," data-usefontface="true" data-contrast="none"><span class="NormalTextRun SCXP178833125 BCX0">THE CANDIDATE</span></span><span class="LineBreakBlob BlobObject SCXP178833125 BCX0"><span class="SCXP178833125 BCX0"></span></span></span></strong></p> <p data-ccp-props="{"335551550":1,"335551620":1,"335559683":0,"335559685":0,"335559731":0,"335559737":0,"335562764":2,"335562765":1,"335562766":4,"335562767":0,"335562768":4,"335562769":0}">The Innovation Brand Manager - Disruptive Growth is for someone who thrives in building something from nothing and brings a high bias for action balanced with a clear vision. You are intellectually curious, constantly exploring emerging trends, technologies, and evolving consumer behaviors to identify new opportunities. You challenge conventional thinking with confidence and respect, are comfortable making decisions with incomplete information, and view setbacks as opportunities to learn rather than failures. You inspire others through compelling storytelling while balancing creativity with commercial discipline, bringing resilience, optimism, and an entrepreneurial mindset to everything you do.</p> <p><strong><span data-contrast="none">CAPABILITIES + SKILLS REQUIRED </span></strong><span data-ccp-props="{"335551550":6,"335551620":6,"335559739":0}"> </span></p> <ul> <li data-section-id="dn22x3" data-start="1013" data-end="1144">5+ years of experience in innovation, venture building, product development, strategy, design thinking, or new business creation.</li> <li data-section-id="1u64a8b" data-start="1145" data-end="1261">Proven experience launching new products, brands, platforms, or businesses from concept through commercialization.</li> <li data-section-id="19sgwtp" data-start="1262" data-end="1364">Strong understanding of consumer insights, innovation methodologies, and experimentation frameworks.</li> <li data-section-id="1ezy754" data-start="1365" data-end="1462">Demonstrated ability to partner effectively with cross-functional teams and navigate ambiguity.</li> <li data-section-id="3gk2wb" data-start="1463" data-end="1554">Experience working in fast-paced, entrepreneurial, or high-growth environments preferred.</li> <li data-section-id="1fx3kkd" data-start="1555" data-end="1684">Background in CPG, health & wellness, consumer products, technology, or other innovation-driven industries is highly preferred.</li> </ul> <p data-ccp-props="{"335551550":1,"335551620":1,"335559683":0,"335559685":270,"335559731":-160,"335559737":0,"335562764":2,"335562765":1,"335562766":4,"335562767":0,"335562768":4,"335562769":0}"><strong>WHAT TO EXPECT DURING THE INTERVIEW PROCESS</strong></p> <ul> <li>Initial video screen with a member of our Talent team</li> <li>Round 1: Conversation with the Hiring Manager + 1-2 conversations with other Ollies on the team</li> <li>Round 2: 2-3 conversations with team or cross functional Ollies</li> <li>Final Round: Homework*</li> </ul> <p data-ccp-props="{"335551550":1,"335551620":1,"335559683":0,"335559685":0,"335559731":0,"335559737":0,"335562764":2,"335562765":1.1,"335562766":4,"335562767":0,"335562768":4,"335562769":0}"><span data-scheme-color="@929397,13," data-usefontface="true" data-contrast="none"><em>*At OLLY, our final round is called Homework. Candidates who participate in this round are given 3 questions in advance to answer and present to the interview panel they previously spoke with in the process. We understand every candidate is different. If you need a reasonable accommodation to adjust this procedure, please let us know as soon as possible so that we can evaluate and provide other options that work for your needs</em></span></p> <p><strong><span data-contrast="none">THE DETAILS</span></strong><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":259}"> </span></p> <p data-ccp-props="{"335551550":1,"335551620":1,"335559683":0,"335559685":0,"335559731":0,"335559737":0,"335562764":2,"335562765":1.1,"335562766":4,"335562767":0,"335562768":4,"335562769":0}"><span data-scheme-color="@47484A,1,18:49000" data-usefontface="false" data-contrast="none">LOCATION: Remote, USA - <span data-contrast="auto">4X travel per year to company offsites</span><span data-ccp-props="{}"> </span></span></p> <p data-ccp-props="{"335551550":1,"335551620":1,"335559683":0,"335559685":0,"335559731":0,"335559737":0,"335562764":2,"335562765":1.1,"335562766":4,"335562767":0,"335562768":4,"335562769":0}"><span data-scheme-color="@47484A,1,18:49000" data-usefontface="false" data-contrast="none">HOURS: Full time, exempt (salary)</span></p> <p data-ccp-props="{"335551550":1,"335551620":1,"335559683":0,"335559685":0,"335559731":0,"335559737":0,"335562764":2,"335562765":1.1,"335562766":4,"335562767":0,"335562768":4,"335562769":0}"><span class="TextRun SCXP223728551 BCX0" lang="EN-US" data-scheme-color="@929397,13," data-usefontface="true" data-contrast="none"><span class="NormalTextRun SCXP223728551 BCX0">MANAGER: <span class="TextRun BCX0 SCXP64443318" lang="EN-US" data-scheme-color="@929397,13," data-usefontface="false" data-contrast="none"><span class="NormalTextRun BCX0 SCXP64443318">VP of Brand Strategy & Innovation</span></span></span></span><span class="EOP SCXP223728551 BCX0"></span></p> <p data-ccp-props="{"335551550":1,"335551620":1,"335559683":0,"335559685":0,"335559731":0,"335559737":0,"335562764":2,"335562765":1.1,"335562766":4,"335562767":0,"335562768":4,"335562769":0}"><span data-scheme-color="@47484A,1,18:49000" data-usefontface="false" data-contrast="none">PLEASE NOTE: Candidates must be authorized to work in the United States without sponsorship. </span></p> <p class="p1">The base pay range for this position is $116,000 to $140,000. For this remote role, compensation is determined based on geographic location and experience, and the final offer will reflect these factors within the posted range.</p> <p data-ccp-props="{"335551550":1,"335551620":1,"335559683":0,"335559685":85,"335559731":0,"335559737":0,"335562764":2,"335562765":1,"335562766":4,"335562767":0,"335562768":4,"335562769":3}"><strong><span data-contrast="none">WHAT WE OFFER:</span></strong><span data-ccp-props="{"201341983":0,"335551550":0,"335551620":0,"335559739":160,"335559740":259}"> </span></p> <ul> <li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="none">An opportunity to work with an intelligent, inspiring, and extraordinarily fun team</span><span data-ccp-props="{"201341983":0,"335551550":0,"335551620":0,"335559739":160,"335559740":259,"469777462":[0,720],"469777927":[0,0],"469777928":[1,1]}"> </span></li> <li><span data-teams="true">We pay 100% of the premiums for employee-only medical, dental + orthodontics, and vision insurance</span></li> <li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="4" data-aria-level="1"><span data-contrast="none">4 weeks PTO + paid holidays + 12 Mental Health Days</span><span data-ccp-props="{"201341983":0,"335551550":0,"335551620":0,"335559739":160,"335559740":259,"469777462":[0,720],"469777927":[0,0],"469777928":[1,1]}"> per year</span></li> <li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="5" data-aria-level="1"><span data-contrast="none">100% Paid parental leave, Fertility + Adoption Benefits</span><span data-ccp-props="{"201341983":0,"335551550":0,"335551620":0,"335559739":160,"335559740":259,"469777462":[0,720],"469777927":[0,0],"469777928":[1,1]}"> </span></li> <li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="6" data-aria-level="1"><span data-contrast="none">Annual Bonus </span><span data-ccp-props="{"201341983":0,"335551550":0,"335551620":0,"335559739":160,"335559740":259,"469777462":[0,720],"469777927":[0,0],"469777928":[1,1]}"> </span></li> <li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="7" data-aria-level="1"><span data-contrast="none">401(k) plan with Employer Match</span><span data-ccp-props="{"201341983":0,"335551550":0,"335551620":0,"335559739":160,"335559740":259,"469777462":[0,720],"469777927":[0,0],"469777928":[1,1]}"> </span></li> <li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="8" data-aria-level="1"><span data-contrast="none">Hybrid Work + Wellness + Cell Phone Stipends</span><span data-ccp-props="{"201341983":0,"335551550":0,"335551620":0,"335559739":160,"335559740":259,"469777462":[0,720],"469777927":[0,0],"469777928":[1,1]}"> </span></li> <li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="9" data-aria-level="1"><span data-contrast="none">Free product</span><span data-ccp-props="{"201341983":0,"335551550":0,"335551620":0,"335559739":160,"335559740":259,"469777462":[0,720],"469777927":[0,0],"469777928":[1,1]}"> </span></li> <li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="10" data-aria-level="1"><span data-contrast="none">And much more!</span><span data-ccp-props="{"201341983":0,"335551550":0,"335551620":0,"335559739":160,"335559740":259,"469777462":[0,720],"469777927":[0,0],"469777928":[1,1]}"> </span></li> </ul>
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