Director, Product Management, Growth Platforms at Penn Interactive
Canada
CAD 185k - CAD 230k
<div class="content-intro"><p><a href="https://www.pennentertainment.com/">PENN Entertainment, Inc.</a> is North America’s leading provider of integrated entertainment, sports content, and casino gaming experiences. From casinos and racetracks to online gaming, sports betting and entertainment content, we deliver the experiences people want, how and where they want them.</p> <p>We’re always on the lookout for those who are passionate about creating and delivering cutting-edge online gaming and sports media products. Whether it’s through <a href="https://about.hollywoodcasino.com/">Hollywood Casino</a>, <a href="https://thescore.bet/">theScore Bet Sportsbook</a>, or <a href="https://www.thescore.com/">theScore</a> media app, we’re excited to push the boundaries of what’s possible. These state-of-the-art platforms are powered by proprietary in-house technology, a key component of PENN’s omnichannel gaming and entertainment strategy.</p> <p>When you join PENN Entertainment’s digital team, you’ll not only work on these cutting-edge platforms through theScore and PENN Interactive, but you’ll also be part of a company that truly cares about your career growth. We’re committed to supporting you as you expand your skills and explore new opportunities.</p> <p>With locations throughout North America, you can build a future at PENN Entertainment wherever you are. If you want to challenge conventions in gaming, media and entertainment, we want to talk to you.</p></div><p></p> <p><strong><span data-contrast="none">About the Role & Team<br></span></strong><span data-contrast="none">We are looking for a Director of Product to lead our Growth Platforms organization, responsible for building the technology and data capabilities that power customer growth, engagement, and retention across PENN’s online gaming and digital retail experiences.</span> <span data-contrast="none">This leader will own the evolution of our </span><strong><span data-contrast="none">promotions, loyalty, CRM, segmentation, and marketing data capabilities</span></strong><span data-contrast="none">, including building a unified promotional platform that can serve customers across digital and retail experiences.</span><span data-ccp-props="{"134233117":false,"134233118":false,"335559738":240,"335559739":240}"> </span></p> <p><span data-contrast="none">You will partner closely with Marketing, Engineering, Data, Analytics, and business leaders to build the foundation that enables PENN to better understand its customers, create meaningful segments, deliver relevant offers and experiences, activate them across channels, and measure their impact.</span><span data-ccp-props="{"134233117":false,"134233118":false,"335559738":240,"335559739":240}"> </span><span data-contrast="none">You will lead and grow a team of Product Managers across promotions, retail and loyalty, and data products.</span><span data-ccp-props="{"134233117":false,"134233118":false,"335559738":240,"335559739":240}"> </span></p> <p><strong><span data-contrast="none">About the Work</span><br></strong></p> <ul> <li><span data-contrast="none">Define and drive the product strategy and roadmap for Growth Platforms across promotions, loyalty, CRM, customer segmentation, and marketing data. <br></span></li> <li><span data-contrast="none">Lead the development of a unified promotions and offers platform capable of supporting multiple products, channels, customer segments, and promotional mechanics. <br></span></li> <li><span data-contrast="none">Build the data and segmentation capabilities that enable teams to understand customer behavior and create actionable audiences for personalized offers and experiences. <br></span></li> <li><span data-contrast="none">Partner closely with Marketing to evolve PENN’s CRM and lifecycle marketing capabilities, enabling more sophisticated targeting, activation, experimentation, and measurement. <br></span></li> <li><span data-contrast="none">Develop shared growth capabilities that support PENN’s online Sportsbook and Casino businesses as well as our digital retail and loyalty experiences. <br></span></li> <li><span data-contrast="none">Build flexible platforms and self-service capabilities that allow Marketing and business teams to launch, manage, and optimize campaigns and offers with greater speed and independence. <br></span></li> <li><span data-contrast="none">Partner with Data and Engineering to define the customer data, event architecture, integrations, decisioning, and measurement capabilities required to power personalized experiences at scale. <br></span></li> <li><span data-contrast="none">Establish clear KPIs and experimentation frameworks to understand the incremental impact of promotions, offers, CRM, and loyalty investments. <br></span></li> <li><span data-contrast="none">Lead, coach, and develop Product Managers while growing the team and establishing clear ownership across the Growth Platforms portfolio. <br></span></li> <li><span data-contrast="none">Influence and align senior stakeholders across Product, Engineering, Data, Analytics, Marketing, Operations, Finance, and our business teams. </span></li> <li data-leveltext="·" data-font="Symbol" data-listid="1" data-list-defn-props="{"335551500":5329751,"335552541":1,"335559682":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1">Other duties as required.<span data-ccp-props="{"201341983":0,"335559740":240,"335572071":0,"335572072":0,"335572073":0,"335572075":0,"335572076":0,"335572077":0,"335572079":0,"335572080":0,"335572081":0,"335572083":0,"335572084":0,"335572085":0,"335572087":0,"335572088":0,"335572089":0,"469789798":"none","469789802":"none","469789806":"none","469789810":"nil","469789814":"none"}"> </span></li> </ul> <p><strong><span data-contrast="none">About You</span></strong><span data-ccp-props="{"201341983":0,"335559740":240}"> </span></p> <ul> <li data-leveltext="·" data-font="Symbol" data-listid="1" data-list-defn-props="{"335551500":5329751,"335552541":1,"335559682":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="9" data-aria-level="1"><span data-contrast="none">8+ years’ experience in product management, plus 2+ years of people leadership experience is required.</span></li> <li data-leveltext="·" data-font="Symbol" data-listid="1" data-list-defn-props="{"335551500":5329751,"335552541":1,"335559682":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="9" data-aria-level="1">Experience building <strong><span data-contrast="none">data-intensive growth, marketing, promotions, personalization, CRM, loyalty, or customer data platforms</span></strong><span data-contrast="none"> at scale.</span></li> <li data-leveltext="·" data-font="Symbol" data-listid="1" data-list-defn-props="{"335551500":5329751,"335552541":1,"335559682":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="9" data-aria-level="1">Deep understanding of customer and marketing data, including segmentation, audience creation, behavioral data, activation, experimentation, and measurement.</li> <li data-leveltext="·" data-font="Symbol" data-listid="1" data-list-defn-props="{"335551500":5329751,"335552541":1,"335559682":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="9" data-aria-level="1">Experience translating large and complex customer datasets into actionable segments, targeting strategies, or personalized customer experiences.</li> <li data-leveltext="·" data-font="Symbol" data-listid="1" data-list-defn-props="{"335551500":5329751,"335552541":1,"335559682":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="9" data-aria-level="1">Strong technical fluency and experience partnering with Engineering and Data teams on data architecture, platforms, APIs, event streams, integrations, and decisioning systems.</li> <li data-leveltext="·" data-font="Symbol" data-listid="1" data-list-defn-props="{"335551500":5329751,"335552541":1,"335559682":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="9" data-aria-level="1">Experience building platforms or tools used by Marketing, CRM, Growth, or other internal teams to create and manage customer experiences.</li> <li data-leveltext="·" data-font="Symbol" data-listid="1" data-list-defn-props="{"335551500":5329751,"335552541":1,"335559682":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="9" data-aria-level="1">Demonstrated ability to define a multi-year product strategy while translating that vision into focused roadmaps and incremental business value.</li> <li data-leveltext="·" data-font="Symbol" data-listid="1" data-list-defn-props="{"335551500":5329751,"335552541":1,"335559682":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="9" data-aria-level="1">Strong analytical judgment and experience using experimentation and measurement to understand incremental impact and optimize investments.</li> <li data-leveltext="·" data-font="Symbol" data-listid="1" data-list-defn-props="{"335551500":5329751,"335552541":1,"335559682":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="9" data-aria-level="1">Ability to operate across customer experience, technology, data, marketing, and business strategy and create alignment across highly cross-functional teams.</li> <li data-leveltext="·" data-font="Symbol" data-listid="1" data-list-defn-props="{"335551500":5329751,"335552541":1,"335559682":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="9" data-aria-level="1">Strong executive communication and stakeholder-management skills.</li> <li data-leveltext="·" data-font="Symbol" data-listid="1" data-list-defn-props="{"335551500":5329751,"335552541":1,"335559682":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="9" data-aria-level="1">Experience with large-scale consumer platforms, marketplaces, commerce, fintech, travel, loyalty, retail, or other businesses with sophisticated personalization and lifecycle marketing capabilities is a plus.<span data-ccp-props="{"134233117":false,"134233118":false,"335559738":240,"335559739":240}"> </span></li> </ul> <p></p> <p><strong><span data-contrast="none">What We Offer</span></strong><span data-ccp-props="{"201341983":0,"335559740":240}"> </span></p> <ul> <li data-leveltext="" data-font="Symbol" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="auto">Competitive compensation package.</span></li> <li data-leveltext="" data-font="Symbol" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1">Fun, relaxed work environment.</li> <li data-leveltext="" data-font="Symbol" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1">Education and conference reimbursements.</li> <li data-leveltext="" data-font="Symbol" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1">Parental leave top up.</li> <li data-leveltext="" data-font="Symbol" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1">Opportunities for career progression and mentoring others.<span data-ccp-props="{"201341983":0,"335557856":16777215,"335559740":240}"> </span></li> </ul> <p><br><span style="color: rgb(236, 240, 241);">#LI-REMOTE</span></p><div class="content-pay-transparency"><div class="pay-input"><div class="title">Salary Range</div><div class="pay-range"><span>$185,000</span><span class="divider">—</span><span>$230,000 CAD</span></div></div></div><div class="content-conclusion"><p style="text-align: left;"><span data-teams="true"><em>Penn Interactive is proud to be an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.Base pay is one part of the Total Rewards that Penn Interactive provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Penn Interactive provides best-in-class benefits to eligible employees. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That’s why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality – to help support you physically, financially and emotionally through the big milestones and in your everyday life.<br></em></span></p></div>
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