Specialist, Field Marketing at Relativity

Worldwide

<p style="text-align:left"><u><i><b>Posting Type</b></i></u></p><p>Remote</p><p></p><p></p><p style="text-align:left"><i><u><b>Job Overview</b></u></i></p>About Relativity <br><br>Legal technology is having its moment, and Relativity is at the centre of it. <br><br>We are a leading legal data intelligence company. Our extensible, AI cloud platform, RelativityOne, is trusted by the world’s largest law firms, corporations, and government agencies to turn complex data into actionable insights for litigation, investigations, regulatory inquiries, arbitration, and other high-stakes legal matters. <br><br>In Asia, the momentum speaks for itself: RelativityOne adoption jumped 46% year-over-year, a sign that organisations have moved beyond experimentation and are now applying AI in production environments to modernise how legal work gets done at scale. <br><br>To meet this moment, we’re expanding our Singapore team and on-the-ground presence. This is an opportunity to be part of an exciting growth story. We are looking for mid-level professionals across sales, technical solutions, customer success, and marketing to support our continued expansion. You’ll have the backing of an established industry leader and the opportunity to help grow our customer base across Asia. <br><br>If you’re ready to help write the next chapter of legal AI in Asia, we’d love to hear from you.<p></p><p></p><p style="text-align:left"><i><u><b>Job Description and Requirements</b></u></i></p><p><span style="color:#2c2c2c"><b>Job Summary</b> </span></p><p style="color:!important"><span style="color:#595959">A fantastic opportunity for a hands-on marketer, with an entrepreneurial spirit, who thrives on making a real impact across diverse markets.  </span></p><p style="color:!important"><span style="color:#595959"><span></span> </span></p><p style="color:!important"><span style="color:#595959">As Marketing Specialist, Field Marketing — Asia, based in Singapore, you will support the planning and execution of integrated marketing campaigns across our four key Asia markets — Singapore, Hong Kong, India, and South Korea — with a strong focus on demand generation and event marketing. You will partner with the APAC marketing team and sales organisation to ensure marketing activities are closely aligned to regional business priorities. </span></p><p style="color:!important"><span style="color:#595959"><span></span> </span></p><p style="color:!important"><span style="color:#595959">This is a hands-on, operational role suited to a marketing generalist. Data-driven, proactive, and energetic; you will project-manage end-to-end integrated marketing campaigns to strengthen our position across key markets. You will ensure efficient and effective campaign management and planning, orchestrating key deliverables, and driving execution. You will keep campaign deliverables on time and on budget, and monitor campaign performance to achieve regional pipeline goals. You are most comfortable rolling up your sleeves and getting involved across all aspects of Asia marketing in an execution and operational capacity.  </span></p><p style="color:!important"><span style="color:#595959"><span></span> </span></p><p style="color:!important"><span style="color:#595959">As part of a wider global marketing team, you will work closely with Australia and US-based colleagues to maximise resources and ensure consistency of brand and message across the Asia region.  </span></p><p style="color:!important"><span style="color:#595959"><span></span> </span></p><p style="color:!important"><span style="color:#595959">You are driven to succeed, bring creative ideas to the table, and are an exceptional collaborator, communicator, and project manager — able to navigate confidently across functions and geographies to deliver impactful marketing results.  </span></p><br /><p style="color:!important"><span style="color:#2c2c2c"><b>Responsibilities</b> </span></p><ul><li><span style="color:#595959">Execute integrated demand generation campaigns aligned to regional and global marketing priorities, including  digital and event-driven tactics </span></li></ul><ul><li><span style="color:#595959">Plan and deliver field and virtual events (e.g., trade shows, customer events, webinars), including logistics, vendor coordination, and on-site/virtual execution </span></li></ul><ul><li><span style="color:#595959">Collaborate with Sales to align campaigns and events to target accounts, pipeline goals, and customer segments </span></li></ul><ul><li><span style="color:#595959">Manage campaign and event timelines, budgets, and project plans to ensure on-time and on-budget delivery </span></li></ul><ul><li><span style="color:#595959">Build and manages multi-channel campaigns using tools such as Salesforce, Marketo, and Asana. </span></li></ul><ul><li><span style="color:#595959">Works with the Asia marketing team to track and report on campaign and event performance metrics; (e.g., engagement, pipeline contribution, ROI) and make data-driven optimisation recommendations </span></li></ul><ul><li><span style="color:#595959">Amplifies global marketing initiatives to ensure messaging resonates with audiences across each of the four Asia markets. </span></li></ul><ul><li><span style="color:#000000">Plays a key role in the delivery of RelFest Sydney and Asia events, including operational and logistical support, audience acquisition, and driving registrations across the region. </span></li></ul><br /><p style="color:!important"><span style="color:#2c2c2c"><b>Minimum Qualifications</b> </span></p><ul><li><span style="color:#555555">Bachelor’s degree in Marketing, Business, or a related field, or equivalent practical experience. </span></li></ul><ul><li><span style="color:#555555">3&#43; years of experience executing integrated marketing campaigns across multiple channels (digital, email, events) </span></li></ul><ul><li><span style="color:#555555">Experience of event planning (in-person and/or virtual), including logistics and vendor coordination </span></li></ul><ul><li><span style="color:#555555">Strong project management skills with the ability to manage multiple priorities simultaneously</span><span style="color:#2c2c2c"> </span><span style="color:#555555">in a fast-paced environment. </span></li></ul><ul><li><span style="color:#555555">Ability to analyse campaign performance and translate data into actionable insights. </span></li></ul><ul><li><span style="color:#555555">Experience collaborating cross-functionally, particularly with Sales and Marketing stakeholders. </span></li></ul><br /><p style="color:!important"><span style="color:#2c2c2c"><b>Preferred Qualifications</b> </span></p><ul><li><span style="color:#595959">Experience working in B2B technology or SaaS marketing environments. </span></li></ul><ul><li><span style="color:#595959">Familiarity with marketing automation and CRM platforms (e.g., Marketo, Salesforce) </span></li></ul><ul><li><span style="color:#595959">Experience supporting account-based marketing (ABM) or field marketing programs. </span></li></ul><ul><li><span style="color:#595959">Familiarity with the legal technology sector is </span><span style="color:#2c2c2c">an advantage. </span></li></ul><br /><p style="color:!important"><span style="color:#2c2c2c"><b>Key Competencies </b> </span></p><ul><li><span style="color:#2c2c2c"><b>Execution Excellence: </b></span><span style="color:#555555">Delivers high-quality work with attention to detail and consistency. </span></li></ul><ul><li><span style="color:#2c2c2c"><b>Collaboration: </b></span><span style="color:#555555">Builds strong working relationships across teams to achieve shared outcomes. Confident working across all levels of a business and managing multiple stakeholder relationships in a fast-paced, matrixed environment. </span></li></ul><ul><li><span style="color:#2c2c2c"><b>Data-Driven Mindset: </b></span><span style="color:#555555">Uses metrics to evaluate success and improve future performance. </span></li></ul><ul><li><span style="color:#2c2c2c"><b>Customer Focus: </b></span><span style="color:#555555">Understands target audiences and contributes to engaging buyer experiences. </span></li></ul><ul><li><span style="color:#2c2c2c"><b>Ownership: </b></span><span style="color:#555555">Takes accountability for campaign and event deliverables from planning through execution. </span></li></ul><p><b>Suggested Skills:</b></p><p></p>Content Marketing, Conversion Rate, Conversion Rate Optimization (CRO), Customer Relationship Management (CRM), Data Analysis, Demand Generation, Lead Generation, Marketing Automation, Project Management, Salesforce (Software)