Strategy & Insights Lead at Surfline\Wavetrak, Inc.
United States
$100k - $120k
<meta><p style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:12pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;text-align:start;"><span style="font-size:12pt;white-space:pre-wrap;">Surfline's Strategy & Insights team fuels growth for Surfline\Wavetrak by promoting and prioritizing data-driven decisions to achieve our business goals. We sit at the intersection of product analytics, corporate strategy, and executive communication, turning behavioral and financial data into guidance that Leadership, Product, Marketing, and others can act on. </span></p><p style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:12pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;text-align:start;"><br></p><p style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:12pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;text-align:start;"><span style="font-size:12pt;white-space:pre-wrap;">We're seeking a </span><b><strong style="font-size:12pt;white-space:pre-wrap;">Strategy & Insights Lead </strong></b><span style="font-size:12pt;white-space:pre-wrap;">to independently tackle our stakeholders' most challenging strategic and analytical questions across surf, marine, and other emerging verticals. Reporting to the Director of Strategy & Insights, you'll own the recurring business reporting Leadership depends on, lead the deep-dive investigations behind our biggest growth questions, and help set the standard for how analysis gets framed and communicated across the company. This is a highly prominent role with the opportunity to influence the company's strategic priorities, and it requires communication and relationship-building skills to partner effectively with stakeholders across the company. </span></p><p style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:12pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;text-align:start;"><br></p><p style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:12pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;text-align:start;"><span style="font-size:12pt;white-space:pre-wrap;">Under Surfline’s “Work from Anywhere” policy, this position may be performed on a full-time remote basis, with California-based candidates strongly preferred.</span></p><p style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:12pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;text-align:start;"><br></p><p style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:12pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;text-align:start;"><b><strong style="font-size:12pt;white-space:pre-wrap;">What You'll Do:</strong></b></p><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;"><li style="font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:12pt;white-space:pre-wrap;">Own Monthly and Weekly business reporting end to end, including data integrity, commentary, and the executive narrative of not only what moved but why it moved. </span></li><li style="font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:12pt;white-space:pre-wrap;">Own the metric definitions and data models behind company KPIs so that numbers reconcile across our reporting and analytics systems. </span></li><li style="font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:12pt;white-space:pre-wrap;">Serve as an authority on subscription economics, including gross and net adds, churn, and retention across our surf and marine businesses and international markets. </span></li><li style="font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:12pt;white-space:pre-wrap;">Lead deep-dive investigations into paid growth constraints such as free-to-paid conversion, trial conversion, and campaign effectiveness. </span></li><li style="font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:12pt;white-space:pre-wrap;">Lead investigations into user engagement, including feature discoverability, activation, and adoption, and help design the tests that measure them. </span></li><li style="font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:12pt;white-space:pre-wrap;">Identify and plan long-term corporate growth strategies, building dynamic, flexible financial plans for business cases (Excel) backed by thoughtful qualitative and quantitative analyses. </span></li><li style="font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:12pt;white-space:pre-wrap;">Independently research opportunities including partnerships and M&A, using external and internal sources to evaluate go-to-market variables such as audiences, market sizes, competition, and logistical or environmental factors. </span></li><li style="font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:12pt;white-space:pre-wrap;">Develop executive-ready presentations and summaries that lead with the recommendation (PowerPoint). </span></li><li style="font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:12pt;white-space:pre-wrap;">Partner with the Director of Strategy & Insights on ad hoc initiatives and build strong cross-functional partnerships across Surfline\Wavetrak. </span></li></ul><p style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:12pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;text-align:start;"><br></p><p style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:12pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;text-align:start;"><b><strong style="font-size:12pt;white-space:pre-wrap;">What We're Looking For:</strong></b></p><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;"><li style="font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:12pt;white-space:pre-wrap;">3-5 years of experience in analytics, strategy, corporate development, consulting, investment banking, or a related quantitative field. </span></li><li style="font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:12pt;white-space:pre-wrap;">Experience building complex business models, especially subscription-based and digital products. </span></li><li style="font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:12pt;white-space:pre-wrap;">Ability to distinguish correlation from causation and communicate honest confidence levels. </span></li><li style="font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:12pt;white-space:pre-wrap;">Excellent written communication, including the ability to compress a long analysis into three sentences. </span></li><li style="font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:12pt;white-space:pre-wrap;">Ability to analyze and process high volumes of information and prepare insightful reporting. </span></li><li style="font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:12pt;white-space:pre-wrap;">Ability to build trust and credibility with business partners and key finance and operations stakeholders. </span></li><li style="font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:12pt;white-space:pre-wrap;">Curiosity, resourcefulness, and bias for action. </span></li><li style="font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:12pt;white-space:pre-wrap;">Hands-on experience with a product analytics platform and a modern BI tool. Our stack includes Amplitude Analytics, Sigma Computing, Cursor, Linear, Jira, and Confluence. </span></li><li style="font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:12pt;white-space:pre-wrap;">Strong Excel and PowerPoint skills. </span></li><li style="font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:12pt;white-space:pre-wrap;">Working fluency with AI tools in an analytical workflow, paired with clear-eyed judgment about where they fail. </span></li></ul><p style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:12pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;text-align:start;"><br></p><p style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:12pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;text-align:start;"><b><strong style="font-size:12pt;white-space:pre-wrap;">You May Also Have:</strong></b></p><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;"><li style="font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:12pt;white-space:pre-wrap;">Strong SQL skills and the ability to query, join, and validate data independently. </span></li><li style="font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:12pt;white-space:pre-wrap;">Experience with experiment design and statistical inference. </span></li><li style="font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:12pt;white-space:pre-wrap;">Digital media or subscription business experience. </span></li><li style="font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:12pt;white-space:pre-wrap;">Experience supporting international or multi-market businesses. </span></li><li style="font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:12pt;white-space:pre-wrap;">Passion for surfing, boating, fishing, sailing, or other ocean-going activities. </span></li></ul><p style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:12pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;"><br></p><p style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:12pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;"><b><strong style="font-size:12pt;white-space:pre-wrap;">Compensation and Benefits</strong></b><br><span style="font-size:12pt;white-space:pre-wrap;">The base salary range for this position is $100,000 - $120,000. In accordance with applicable state laws, the range provided is Surfline’s reasonable estimate of the base compensation for this role. The actual amount may be higher or lower, based on non-discriminatory factors such as experience, knowledge, skills, abilities, and location. In addition, Surfline offers a competitive and comprehensive benefits package including 100% company-paid healthcare (medical, dental, and vision), a 401(k) plan and match, ‘Use What You Need’ PTO, and more.</span></p><p style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:12pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;"><br></p>
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