Swedish Copywriter at Translated

Worldwide

<h2 style="line-height:1.38;margin-top:24px;margin-bottom:5px;"><span style="font-size:17pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:700;"><span style="font-style:normal;"><span style="text-decoration:none;">Overview</span></span></span></span></span></span></h2><p style="line-height:1.38;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Translated is seeking a senior-level Swedish Copywriter to craft high-quality, engaging content for a leading global brand.</span></span></span></span></span></span></p><p style="line-height:1.38;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">This strategic role requires proven creative agility, strong strategic thinking, and exceptional expertise in both transcreation and original copywriting to drive market impact in Sweden.</span></span></span></span></span></span><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;"> This will be a project based engagement (100-150 hrs estimated). Project window: Jan to April 2027.</span></span></span></span></span></span></p><h2 style="line-height:1.38;margin-top:24px;margin-bottom:5px;"><span style="font-size:17pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:700;"><span style="font-style:normal;"><span style="text-decoration:none;">Key Responsibilities</span></span></span></span></span></span></h2><ul><li style="list-style-type:disc;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Master and consistently apply the brand&#8217;s tone of voice for the Swedish market to ensure cohesive, on-brand copy across all touchpoints.</span></span></span></span></span></span></li><li style="list-style-type:disc;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Lead the development of original and transcreated copy across key channels, including:</span></span></span></span></span></span><ul><li style="list-style-type:circle;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Social media campaign assets</span></span></span></span></span></span></li><li style="list-style-type:circle;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Social post copy (Instagram, Facebook, YouTube, and other local platforms)</span></span></span></span></span></span></li><li style="list-style-type:circle;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">SEM content</span></span></span></span></span></span></li><li style="list-style-type:circle;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Display ads</span></span></span></span></span></span></li><li style="list-style-type:circle;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Product naming</span></span></span></span></span></span></li></ul></li><li style="list-style-type:disc;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Collaborate closely with the Localization, Production, Creative and Marketing teams.</span></span></span></span></span></span></li><li style="list-style-type:disc;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Present creative concepts in live calls and facilitate productive discussions to refine and align on strategic direction.</span></span></span></span></span></span></li><li style="list-style-type:disc;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Ensure all creative outputs align with strategic objectives, audience insights, and brand voice guidelines.</span></span></span></span></span></span></li><li style="list-style-type:disc;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Attend VO sessions, guide talent during recording, and support the mixing process to ensure the final output reflects the intended creative direction and local market expectations.</span></span></span></span></span></span></li></ul><h2 style="line-height:1.38;margin-top:24px;margin-bottom:5px;"><span style="font-size:17pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:700;"><span style="font-style:normal;"><span style="text-decoration:none;">Key Requirements</span></span></span></span></span></span></h2><h3 style="line-height:1.38;margin-top:19px;margin-bottom:5px;"><span style="font-size:13pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:700;"><span style="font-style:normal;"><span style="text-decoration:none;">Creative &amp; Strategic Excellence</span></span></span></span></span></span></h3><ul><li style="list-style-type:disc;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Proven ability to accurately interpret creative briefs and translate strategic objectives into compelling creative solutions.</span></span></span></span></span></span></li><li style="list-style-type:disc;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Ability to develop copywriting strategies grounded in research and insights, with a strong understanding of audience behavior and market context.</span></span></span></span></span></span></li><li style="list-style-type:disc;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Demonstrated flexibility in adapting tone and style based on feedback and evolving business needs.</span></span></span></span></span></span></li><li style="list-style-type:disc;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Track record of exploring multiple creative directions beyond the first idea.</span></span></span></span></span></span></li><li style="list-style-type:disc;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Ability to confidently present and articulate in English the rationale behind the copy during live calls with XFN stakeholders, providing clear and persuasive explanations for creative and linguistic choices</span></span></span></span></span></span><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="background-color:#fff2cc;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">.</span></span></span></span></span></span></span></li></ul><h3 style="line-height:1.38;margin-top:19px;margin-bottom:5px;"><span style="font-size:13pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:700;"><span style="font-style:normal;"><span style="text-decoration:none;">Speed &amp; Efficiency</span></span></span></span></span></span></h3><ul><li style="list-style-type:disc;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Highly responsive during working hours and comfortable operating in a fast-paced environment.</span></span></span></span></span></span></li><li style="list-style-type:disc;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Consistently meets tight deadlines without the need for repeated follow-ups.</span></span></span></span></span></span></li><li style="list-style-type:disc;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Efficient in producing multiple creative options without compromising quality.</span></span></span></span></span></span></li></ul><h3 style="line-height:1.38;margin-top:19px;margin-bottom:5px;"><span style="font-size:13pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:700;"><span style="font-style:normal;"><span style="text-decoration:none;">Experience</span></span></span></span></span></span></h3><ul><li style="list-style-type:disc;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Extensive experience in transcreation and conceptual copywriting.</span></span></span></span></span></span></li><li style="list-style-type:disc;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Strong portfolio showcasing high-impact brand work.&#160;</span></span></span></span></span></span></li><li style="list-style-type:disc;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">A presentation of the portfolio will be part of the interview process.</span></span></span></span></span></span></li><li style="list-style-type:disc;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Agency background required.</span></span></span></span></span></span></li><li style="list-style-type:disc;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Mid- to senior-level</span></span></span></span></span></span><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="background-color:#ffffff;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;"> </span></span></span></span></span></span></span><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">experience required, with 5+ years of professional copywriting experience.</span></span></span></span></span></span></li></ul><h3 style="line-height:1.38;margin-top:19px;margin-bottom:5px;"><span style="font-size:13pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:700;"><span style="font-style:normal;"><span style="text-decoration:none;">Collaboration &amp; Mindset</span></span></span></span></span></span></h3><ul><li style="list-style-type:disc;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Proactively contributes ideas and acts as a confident cross-functional partner in creative discussions, rather than relying solely on direction.</span></span></span></span></span></span></li><li style="list-style-type:disc;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Open to feedback and able to iterate thoughtfully and strategically, minimizing the need for rework from stakeholders.</span></span></span></span></span></span></li><li style="list-style-type:disc;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Strong alignment with established team processes and expectations.</span></span></span></span></span></span></li><li style="list-style-type:disc;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Takes full ownership of delivering complete, polished creative solutions.</span></span></span></span></span></span></li></ul><h3 style="line-height:1.38;margin-top:19px;margin-bottom:5px;"><span style="font-size:13pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:700;"><span style="font-style:normal;"><span style="text-decoration:none;">Languages</span></span></span></span></span></span></h3><ul><li style="list-style-type:disc;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Native-level Swedish</span></span></span></span></span></span></li><li style="list-style-type:disc;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Excellent English (written and spoken)</span></span></span></span></span></span></li></ul><h3 style="line-height:1.38;margin-top:19px;margin-bottom:5px;"><span style="font-size:13pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:700;"><span style="font-style:normal;"><span style="text-decoration:none;">Location</span></span></span></span></span></span></h3><ul><li style="list-style-type:disc;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Remote, based in Sweden</span></span></span></span></span></span></li></ul><h2 style="line-height:1.38;margin-top:24px;margin-bottom:5px;"><span style="font-size:17pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:700;"><span style="font-style:normal;"><span style="text-decoration:none;">Success in This Role</span></span></span></span></span></span></h2><ul><li style="list-style-type:disc;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Consistently delivers thoughtful, on-brief creative work.</span></span></span></span></span></span></li><li style="list-style-type:disc;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Demonstrates strong adaptability and integrates feedback effectively.</span></span></span></span></span></span></li><li style="list-style-type:disc;"><span style="font-size:11pt;font-variant:normal;white-space:pre-wrap;"><span style="font-family:'Airbnb Cereal', sans-serif;"><span style="color:#000000;"><span style="font-weight:400;"><span style="font-style:normal;"><span style="text-decoration:none;">Brings fresh ideas and multiple creative perspectives to every brief.</span></span></span></span></span></span></li></ul><p><a href=\"https://translated.com/confidentiality\">Privacy Policy</a></p>