Senior Creative Design Manager at H&R Block
United States
<strong class="jdheading">About the Role</strong><br><br><p style="margin: 0px 0px 13.3333px; padding: 0px; color: windowtext;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="margin: 0px; padding: 0px;" data-contrast="auto"><span style="margin: 0px; padding: 0px;">At H&R Block, the </span><span style="margin: 0px; padding: 0px;">Senior Creative Design Manager</span><span style="margin: 0px; padding: 0px;"> leads the creative vision, design strategy, and execution for </span></span><span style="margin: 0px; padding: 0px; color: #000000;" data-contrast="none"><span style="margin: 0px; padding: 0px;">high-performing creative assets that support customer acquisition, engagement, and conversion goals across </span><span style="margin: 0px; padding: 0px;">brand, organic and paid</span><span style="margin: 0px; padding: 0px;"> channels. This role combines creative excellence with a performance mindset, creating customer-centered designs that drive measurable business outcomes while </span><span style="margin: 0px; padding: 0px;">maintaining</span><span style="margin: 0px; padding: 0px;"> H&R Block’s brand standards.</span></span> <span style="margin: 0px; padding: 0px;" data-ccp-props="{}"> </span></span></p><p style="margin: 0px 0px 13.3333px; padding: 0px; color: windowtext;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="margin: 0px; padding: 0px;" data-contrast="auto"><span style="margin: 0px; padding: 0px;">Reporting to the Creative Director within Marketing, this leader partners closely </span><span style="margin: 0px; padding: 0px; border-bottom: 1px solid transparent;">with Marketing</span><span style="margin: 0px; padding: 0px;">, CRM, Analytics, Customer Experience, Content Strategy, and Brand teams to develop data-informed creative solutions that deliver measurable business outcomes. The </span><span style="margin: 0px; padding: 0px;">Senior Creative Design Manager </span><span style="margin: 0px; padding: 0px;">balances brand stewardship with performance optimization, ensuring creative work is both strategically aligned and </span><span style="margin: 0px; padding: 0px; border-bottom: 1px solid transparent;">results-driven</span><span style="margin: 0px; padding: 0px;">.</span></span><span style="margin: 0px; padding: 0px;" data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335551550":1,"335551620":1,"335559685":0,"335559737":0,"335559738":0,"335559739":200,"335559740":276}"> </span></span></p><h2 style="margin: 0px 0px 13.3333px; padding: 0px; color: windowtext;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Day to day, you'll...</span></h2><ul><li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="margin: 0px; padding: 0px;" data-contrast="auto"><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet">Lead the creative strategy, design vision, and execution across </span><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet">brand, organic and </span><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet">paid </span><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet">media</span><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet"> marketing channels</span></span></span></li><li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="margin: 0px; padding: 0px;" data-contrast="auto"><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet">Manage and develop a team of designers through coaching, performance management, mentorship, and career development</span></span><span style="margin: 0px; padding: 0px;" data-ccp-props="{}"> </span></span></li><li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="margin: 0px; padding: 0px;" data-contrast="auto"><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet">Partner with Performance Marketing </span><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet">and GTM</span><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet"> leaders to create high-performing </span><span style="margin: 0px; padding: 0px; border-bottom: 1px solid transparent;" data-ccp-parastyle="List Bullet">creative that</span><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet"> supports acquisition, conversion, retention, and revenue goals</span></span><span style="margin: 0px; padding: 0px;" data-ccp-props="{}"> </span></span></li><li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="margin: 0px; padding: 0px;" data-contrast="auto"><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet">Oversee the development of creative assets across paid social, display, video, search companion creative, email, and other digital marketing channels</span></span><span style="margin: 0px; padding: 0px;" data-ccp-props="{}"> </span></span></li><li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="margin: 0px; padding: 0px;" data-contrast="auto"><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet">Establish and </span><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet">maintain</span><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet"> creative standards, workflows, and best practices that improve quality, efficiency, and effectiveness</span></span></span></li><li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="margin: 0px; padding: 0px;" data-contrast="auto"><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet">Champion testing and optimization programs, </span><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet">leveraging</span><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet"> customer insights, analytics, and performance data to continuously improve creative outcomes</span></span></span></li><li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="margin: 0px; padding: 0px;" data-contrast="auto"><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet">Collaborate with Content Strategy, Brand, Analytics, Customer Experience, and Marketing stakeholders to deliver integrated customer experiences</span></span></span></li><li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="margin: 0px; padding: 0px;" data-contrast="auto"><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet">Ensure creative assets align with brand guidelines while meeting channel-specific performance objectives and requirements</span></span></span></li><li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="margin: 0px; padding: 0px;" data-contrast="auto"><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet">Monitor industry trends, platform innovations, and emerging creative best practices to inform marketing strategies</span></span></span></li></ul> <br><strong class="jdheading">Required Qualifications</strong><br><br><ul><li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="margin: 0px; padding: 0px;" data-contrast="auto"><span style="margin: 0px; padding: 0px; border-bottom: 1px solid transparent;" data-ccp-parastyle="List Bullet">Bachelor's degree in Graphic Design</span><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet">, Marketing, Communications, Digital Media, or </span><span style="margin: 0px; padding: 0px; border-bottom: 1px solid transparent;" data-ccp-parastyle="List Bullet">a related</span><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet"> field</span></span></span></li><li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="margin: 0px; padding: 0px;" data-contrast="auto"><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet">10+ years of experience in creative design, performance </span><span style="margin: 0px; padding: 0px; border-bottom: 1px solid transparent;" data-ccp-parastyle="List Bullet">marketing</span> <span style="margin: 0px; padding: 0px; border-bottom: 1px solid transparent;" data-ccp-parastyle="List Bullet">creative</span><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet">, digital marketing, email design, or related disciplines</span></span></span></li><li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="margin: 0px; padding: 0px;" data-contrast="auto"><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet">3+ years </span><span style="margin: 0px; padding: 0px; border-bottom: 1px solid transparent;" data-ccp-parastyle="List Bullet">of people</span><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet"> leadership experience, including managing and developing creative teams</span></span><span style="margin: 0px; padding: 0px;" data-ccp-props="{}"> </span></span></li><li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="margin: 0px; padding: 0px;" data-contrast="auto"><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet">Demonstrated experience leading creative strategy and execution for paid media, performance marketing, and lifecycle marketing programs</span></span></span></li><li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="margin: 0px; padding: 0px;" data-contrast="auto"><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet">Strong understanding of paid social, display, digital advertising, email marketing, and customer journey best practices</span></span></span></li><li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="margin: 0px; padding: 0px;" data-contrast="auto"><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet">Experience </span><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet">leveraging</span><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet"> analytics, testing results, and customer insights to </span><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet">optimize</span><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet"> creative performance</span></span></span></li><li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="margin: 0px; padding: 0px;" data-contrast="auto"><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet">Proven ability to balance brand consistency with conversion-focused creative </span><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet">objectives</span></span></span></li><li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="margin: 0px; padding: 0px;" data-contrast="auto"><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet">Strong stakeholder management and cross-functional collaboration skills within a matrixed organization</span></span><span style="margin: 0px; padding: 0px;" data-ccp-props="{}"> </span></span></li><li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="margin: 0px; padding: 0px;" data-contrast="auto"><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet">Exceptional communication, presentation, and creative storytelling abilities</span></span></span></li><li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="margin: 0px; padding: 0px;" data-contrast="auto"><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet">Proficiency</span><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet"> with modern creative and design tools, including Adobe Creative Cloud, Figma, and related collaboration platforms</span></span></span></li><li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="margin: 0px; padding: 0px;" data-contrast="auto"><span style="margin: 0px; padding: 0px;" data-ccp-parastyle="List Bullet">Experience managing agency partners, external vendors, and creative production workflows preferred</span></span></span></li></ul> <br><strong class="jdheading">Why work for us</strong><br><br>At H&R Block, our purpose is simple: to provide help and inspire confidence in our clients and communities everywhere. For more than 70 years, we’ve led the tax industry and we continue to evolve through our Block Next strategy, blending human expertise with digital innovation. <br /><br />That same commitment to care extends to our associates. When you join us, you become part of a High Performing, Connected Culture built on strong relationships, continuous learning, and a shared commitment to making a meaningful impact. We invest in your well-being through competitive pay, comprehensive benefits, and support for life both in and outside of work. <br><strong class="jdheading">Pay Range Information</strong><br><br>The pay range for this position is listed below. Local minimum wage laws apply. This information is posted pursuant to local requirements to provide applicants with information about what they might be eligible to receive. Individual pay decisions will depend on job-related factors such as experience, education, skill, performance, and geographic location where work will be performed. Successful candidates may be able to participate in one or more incentive compensation or short-term incentive plans, which could generate additional earnings in accordance with the terms of each plan. Qualifying associates can enroll themselves and/or their eligible dependents in medical and prescription drug coverage; can participate in the H&R Block Retirement Savings Plan (401(k) Plan), the Employee Assistance Program, (virtual) fitness center programs, and the associate discount program; are automatically enrolled in Business Travel Accident Insurance; and receive Associate Tax Prep benefit. <br><strong class="jdheading">Pay Range</strong><br><br>$80,800.00 - $129,300.00/Yr. <br><strong class="jdheading">Sponsored Job</strong><br><br>#LI-Remote
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