Media Buyer | Travel and Tourism at BasharSoft
Worldwide
<h3><strong>Duties and Responsibilities</strong></h3><ul><li>Perform research on current benchmark trends and audience preferences</li><li>Design and implement social media strategy to align with business goals</li><li>Set specific objectives and report on ROI</li><li>Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)</li><li>Monitor SEO and web traffic metrics</li><li>Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency</li><li>Communicate with followers, respond to queries in a timely manner and monitor customer reviews</li><li>Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)</li><li>Suggest and implement new features to develop brand awareness, like promotions and competitions</li><li>Stay up-to-date with current technologies and trends in social media, design tools and applications. </li></ul><h3><strong>Job Requirements </strong></h3><ul><li>Proven work experience as a Media Buyer</li><li>Hands on experience in content management</li><li>Excellent copywriting skills</li><li>Ability to deliver creative content (text, image and video)</li><li>Solid knowledge of SEO, keyword research and Google Analytics</li><li>Knowledge of online marketing channels</li><li>Familiarity with web design</li><li>Excellent communication skills</li><li>Analytical and multitasking skills</li><li>BSc degree in Marketing or relevant field</li></ul>
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