Is the SENIOR Digital Marketer position at DrBalcony fully remote?

Yes, this SENIOR Digital Marketer position at DrBalcony is a remote position. The role is available for candidates in South Africa.

Is this a full-time or part-time SENIOR Digital Marketer role?

This is a contract SENIOR Digital Marketer position at DrBalcony.

What is the salary range for the SENIOR Digital Marketer position?

The salary range for this SENIOR Digital Marketer role is $12k - $36k.

How do I apply for the SENIOR Digital Marketer position at DrBalcony?

You can apply for this SENIOR Digital Marketer position by clicking the "Apply Now" button on this page, which will take you to DrBalcony's application portal.

SENIOR Digital Marketer at DrBalcony

South Africa

$12k - $36k

Apply Now

Remote Opportunity

SENIOR Digital Marketer

Join DrBalcony as a senior professional working remotely from South Africa. Explore the role, benefits, and apply in one place.

SENIOR Digital Marketer

DrBalcony

Contract

$12k - $36k

3 weeks ago

1. Paid Media — Advanced Multi-Platform Buyer Meta Ads: Advanced Ads Manager mastery — CBO/ABO structuring, Advantage+ campaigns, custom/lookalike audience layering, CAPI + pixel implementation and deduplication, creative testing frameworks (dynamic creative, A/B/n testing), frequency and fatigue…

South Africa

Argentina

Engineering

Senior

Meta Ads

Google Ads

SEO

+5 more

Job Description

1. Paid Media — Advanced Multi-Platform Buyer

Meta Ads: Advanced Ads Manager mastery — CBO/ABO structuring, Advantage+ campaigns, custom/lookalike audience layering, CAPI + pixel implementation and deduplication, creative testing frameworks (dynamic creative, A/B/n testing), frequency and fatigue management, retargeting funnels by funnel stage
Google Ads: Advanced Search, PMax, Display, and Demand Gen — Smart Bidding strategy selection (tCPA/tROAS) and manual override when needed, negative keyword architecture, Quality Score diagnostics, asset group optimization for PMax, conversion tracking via GTM + GA4 with server-side tagging knowledge
Bing Ads: Import/optimize from Google, understand audience and demographic differences, import discrepancies, and Microsoft-specific bid adjustments
LinkedIn Ads: Advanced B2B targeting (job title/seniority/company matched audiences), Lead Gen Forms, Sponsored InMail, Matched Audiences via CRM upload, cost-efficient bidding for high-CPC environment
Must be able to read a live account and immediately diagnose what's broken — not just execute a checklist

2. SEO — Technical + Content, Not Just Keyword Lists

Technical SEO audits (crawlability, indexation, Core Web Vitals, schema markup)
On-page optimization at scale across service + location pages (critical for a multi-city service business)
Local SEO / GMB optimization for multiple service areas
Backlink strategy and outreach (not just directory submissions)
Keyword clustering and content-gap analysis translated into a content calendar
Comfortable reading Search Console and Ahrefs/Semrush data and turning it into prioritized action items

3. Ad Creative — Strategist, Not Just Executor

Writes high-converting direct-response copy (not generic brand copy) — must understand angles, hooks, and offer positioning for a compliance/legal-urgency driven service
Builds/directs static and short-form video creative (Canva, CapCut, or equivalent) using proven pattern-interrupt and retention techniques
Runs structured creative testing (hook variants, format variants) and knows how to read results to kill/scale creative, not just "post and see"

4. Sales Funnels — GoHighLevel Expert

Builds complete funnels end-to-end in GHL: landing pages, forms, pipelines, automations, email/SMS sequences, calendar booking integration
Sets up and troubleshoots workflow automations (trigger links, tags, conditional logic) without support docs
Understands funnel conversion optimization — not just building pages, but improving conversion rate over time with data

5. WordPress — Independent Builder

Builds and edits landing pages independently in Elementor/Divi/similar — no developer needed for standard pages
Implements tracking (GTM, pixels, conversion events) correctly on every page
Understands page speed and mobile optimization fundamentals

6. AI-Driven Production — Advanced Prompt Engineering

Writes structured, iterative prompts (not one-liners) for content generation, ad copy variants, and image/video generation tools
Builds repeatable AI workflows/templates the business can reuse — not one-off outputs
Uses AI to accelerate creative testing volume without sacrificing quality control

7. Growth & Traffic Hacking

Identifies and tests new channels/tactics beyond the obvious (not limited to the platforms above)
Applies structured experimentation (hypothesis → test → measure → scale/kill)
Thinks in terms of full-funnel metrics (CPL → CPA → close rate → LTV), not just top-of-funnel vanity metrics.

Non-Negotiables

Minimum 5+ years hands-on, proven experience — this is a senior/expert hire, not a training role
Must show real account screenshots or verifiable case studies with actual spend levels and results for at least Meta + Google
Excellent written and spoken English, fully professional — this person may interface with clients/vendors
Full overlap with US Pacific Time business hours
Must pass a live working test (not just an interview)

Skills

Meta Ads

Google Ads

SEO

GoHighLevel

WordPress

Elementor

copywriting

Data Analysis

Ready to Apply?

Join DrBalcony today

Salary Range

$12k - $36k

Posted 3 weeks ago

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