Content Marketing Specialist at Frasco Inc
United States
$0.033k - $0.037k
<p>Description</p><p><strong>Job Title:</strong> Content Marketing Specialist</p><p><strong>Job Location:</strong> Fully Remote</p><p><strong>Job Type:</strong> Full-Time, Non-Exempt</p><p><strong>Hourly Rate:</strong> $33 - $37 per hour</p><p><br/></p><p><strong>Position Overview</strong></p><p>The Content Marketing Specialist will develop and manage content across social media, email, web, and other marketing channels while supporting lead generation, SEO, analytics, events, recruitment marketing, and sales initiatives.</p><p><br/></p><p>The ideal candidate has <strong>3–5 years of B2B marketing experience</strong>, strong writing and content-creation skills, and a proven ability to grow and engage social media audiences of <strong>20,000+ followers</strong>.</p><p><br/></p><p><strong>Full-Time Benefits:</strong></p><ul><li>Paid Time Off and Paid Holidays</li><li>Health, Dental, Vision, Employer Paid Life Insurance, Supplemental Health Benefits, Flexible Spending Accounts</li><li>401K with Company Match</li></ul><p><strong>About Us:</strong></p><p>Frasco has been in business for 60 years as a family-owned full-service investigation company with hundreds of investigators and regional office nationwide. Our vibrant company culture, driven by core values of integrity, innovation, and excellence, fosters a supportive and collaborative environment where every individual is valued. We are committed to diversity and inclusion, encouraging applications from all backgrounds. Join us to make a meaningful impact and thrive in a positive, respectful workplace. </p><p><br/></p><p><strong>Key Responsibilities</strong></p><ul><li>Create and manage content for social media, email, blogs, case studies, webinars, sales materials, and internal communications.</li><li>Manage Frasco’s LinkedIn, Facebook, Instagram, TikTok, and YouTube channels.</li><li>Develop content calendars and strategies to increase reach, engagement, and follower growth.</li><li>Manage LinkedIn campaigns and support lead-generation and prospecting initiatives.</li><li>Use LinkedIn Sales Navigator to identify prospects and support Sales.</li><li>Conduct website audits and support SEO, website optimization, and content updates.</li><li>Track social media, website, campaign, and lead-generation performance.</li><li>Develop marketing dashboards and provide data-driven recommendations.</li><li>Support recruitment marketing, employer branding, webinars, conferences, and events.</li><li>Create presentations, brochures, one-pagers, sales sheets, graphics, videos, and other marketing collateral.</li><li>Collaborate with Marketing, Sales, Operations, HR, and Training on cross-functional initiatives. </li></ul><p>Requirements</p><p> </p><ul><li>Bachelor’s degree in Marketing, Communications, Business, Journalism, or related field, or equivalent experience.</li><li>3–5 years of professional B2B marketing experience.</li><li>Demonstrated success growing and managing social media audiences of 20,000+ followers.</li><li>Strong writing, editing, communication, and content-creation skills.</li><li>Experience with social media management, content calendars, website optimization, SEO, and marketing analytics.</li><li>Experience with LinkedIn and LinkedIn Campaign Manager.</li><li>Strong organizational and project-management skills.</li><li>Ability to manage multiple priorities in a fast-paced environment.</li></ul><p><strong>Preferred Qualifications</strong></p><p>Experience with:</p><ul><li>LinkedIn Sales Navigator</li><li>Microsoft Dynamics CRM</li><li>WordPress or other CMS platforms</li><li>LinkedIn Ads and Meta Business Suite</li><li>Metricool, Canva, Wistia, Synthesia, or similar tools</li><li>Professional services, insurance, investigations, legal, healthcare, or other complex B2B industries</li><li>Webinar, conference, and event marketing</li></ul><p><strong>What Success Looks Like</strong></p><p>You will help Frasco:</p><ul><li>Grow social media audiences and engagement.</li><li>Increase website traffic and organic visibility.</li><li>Generate qualified leads through content and digital campaigns.</li><li>Provide actionable marketing insights through data and reporting.</li><li>Support Sales with effective content and lead-generation tools.</li><li>Strengthen Frasco’s brand and market presence.</li><li>Create content that delivers measurable business results.</li></ul><p><strong>Why Frasco?</strong></p><p>Frasco is a values-driven organization that believes in <strong>Integrity, Valuable Quality, Respect, Responsible Stewardship, Always Grateful, and Empowered Leadership</strong>. We offer opportunities for professional growth, competitive benefits, and a collaborative environment where employees can make a meaningful impact.</p><p><br/></p><p><strong>Join Frasco and help us tell the story of a company that delivers the facts our clients need to Decide Without Doubt.</strong></p><p><br/></p><align-center>Start your career with a leader in the investigations industry that is financially stable, </align-center><align-center>is experiencing growth, and whose history spans over 60 years!</align-center><align-center><br/></align-center><align-center><strong>Ready to make a difference? Apply now!</strong></align-center><align-center>All replies are confidential</align-center><align-center>Equal Opportunity Employer</align-center><p>PM21</p>
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