Field Influencer Marketing Manager at Allied Global Marketing
United States
<meta><h5 style="font-family:"Basel Grotesk",Arial,sans-serif;line-height:1.6;font-size:15pt;font-weight:600;letter-spacing:0px;margin-top:10px;margin-bottom:4px;padding-left:0px;"><b><strong style="color:rgb(0,0,0);white-space:pre-wrap;">JOB REQUISITES AND OVERVIEW</strong></b><span style="color:rgb(0,0,0);white-space:pre-wrap;"> </span></h5><p style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">The Field Influencer Marketing Manager will support field influencer campaigns led by our Digital Earned Media team which focuses on influencer strategy across the agency. The job entails managing a wide range of projects for high-profile entertainment clients to ensure influencer promotion is executed in multiple local markets.</span></p><p style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;"><br></p><h5 style="font-family:"Basel Grotesk",Arial,sans-serif;line-height:1.6;font-size:15pt;font-weight:600;letter-spacing:0px;margin-top:10px;margin-bottom:4px;padding-left:0px;"><b><strong style="color:rgb(0,0,0);white-space:pre-wrap;">ESSENTIAL DUTIES AND RESPONSIBILITIES </strong></b></h5><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;"><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Work closely with the Vice President and SVP to optimize our local approach to influencer strategy and execution for a variety of clients.</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Visibility and experience managing local field campaigns in multiple markets, which may include National and Global campaign initiatives</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Help maintain and monitor centralized documentation for campaigns to support effective and efficient collaboration with our local field teams.</span></li><li style="list-style:none;font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><ul data-pattern="discCircleSquare" data-depth="2" style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;margin-left:0px;margin-right:0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:circle;"><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Create and manage internal campaign trackers</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Campaign and KPI tracking within internal and external documents</span></li></ul></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Organize brainstorm calls and compile final concepts into both an internal and client-facing document for approvals</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Maintain internal and external deadlines by following up with teams on items due in the coming days and flag past-due items to the relevant FAMs.</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Build cross-market reports in Keynote and coordinate data input with local teams, our coordinator, and VP</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Proof and format client-facing documents and reports</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(33,33,33);font-size:11pt;white-space:pre-wrap;">Analyze ROI of influencer category types across campaigns and provide insights for optimized workflow process and Elevate database management</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Research and report on influencer trends applicable to the client industry to deliver innovative concepts </span></li><li style="color:rgb(0,0,0);font-size:11pt;--listitem-marker-color:#000000;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Report regularly to the Vice President and SVP on current work progress and above duties</span></li></ul><p style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;"><br></p><h5 style="font-family:"Basel Grotesk",Arial,sans-serif;line-height:1.6;font-size:15pt;font-weight:600;letter-spacing:0px;margin-top:10px;margin-bottom:4px;padding-left:0px;"><span style="color:rgb(0,0,0);white-space:pre-wrap;"> </span><b><strong style="color:rgb(0,0,0);white-space:pre-wrap;">SKILLS, KNOWLEDGE, AND ABILITIES NEEDED TO PERFORM THE JOB</strong></b></h5><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;"><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Sound understanding of influencer marketing principles</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Effective understanding of social media and the latest platforms, ability to apply them in marketing endeavors</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Influencer research experience is a must</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Contracting with influencers for paid opportunities is a plus</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Understanding of the entertainment marketing funnel and how influencers deliver on KPIs is a plus</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Willingness to share creative and innovative thoughts with team members and clients</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Great ability to manage multiple projects simultaneously and multi-step procedures autonomously</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Strong attention to detail with the ability to operate under solid pressure and meet tight deadlines</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Strong proficiency with Microsoft Office, Keynote, and advanced skills in Excel</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Effective campaign and project management skills and organization</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Self-motivated, confident, energetic, and creative</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Strong ability to work collaboratively and build influencer relationships</span></li><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Excellent verbal and written communication skills</span></li></ul><h5 style="font-family:"Basel Grotesk",Arial,sans-serif;line-height:1.6;font-size:15pt;font-weight:600;letter-spacing:0px;margin-top:10px;margin-bottom:4px;padding-left:0px;"><b><strong style="color:rgb(0,0,0);white-space:pre-wrap;"> REQUIRED EDUCATION/EXPERIENCE</strong></b></h5><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;"><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">3 years of experience in a marketing role</span></li><li style="color:rgb(0,0,0);font-size:11pt;--listitem-marker-color:#000000;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">BS/BA degree preferred or relevant experience</span></li></ul><p style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;"><br></p><h5 style="font-family:"Basel Grotesk",Arial,sans-serif;line-height:1.6;font-size:15pt;font-weight:600;letter-spacing:0px;margin-top:10px;margin-bottom:4px;padding-left:0px;"><b><strong style="color:rgb(0,0,0);white-space:pre-wrap;">DETAILS</strong></b></h5><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;"><li style="color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">A full-time remote option with 9am-6pm hours.</span></li><li style="color:rgb(0,0,0);font-size:11pt;--listitem-marker-color:#000000;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><b><strong style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Eastern or Central time zones preferred.</strong></b></li><li style="color:rgb(0,0,0);font-size:11pt;--listitem-marker-color:#000000;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><b><strong style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Salary:</strong></b><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;"> The annual salary for this full-time role is </span><b><strong style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">$60,000</strong></b><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">. </span></li><li style="color:rgb(0,0,0);font-size:11pt;--listitem-marker-color:#000000;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><b><strong style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Benefits: </strong></b><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">This position will be eligible to participate in the standard benefits offered to full-time employees of Allied Global Marketing (medical, dental, vision, short-term and long-term disability, and life insurance as well as 401k and Flexible PTO). In addition, we offer 10 company-paid holidays. </span></li></ul><p style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;"><br></p><p style="font-family:"Basel Grotesk",Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;"><i><em style="color:rgb(0,0,0);background-color:rgb(255,255,255);white-space:pre-wrap;">Allied Global Marketing is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, or any other status protected under federal, state or local law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.</em></i></p>
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