Senior Brand & Visual Designer at CWILL

United States

$90k - $120k

About CWILL<p>CWILL (pronounced "quill") is a post-purchase and retention suite built for Shopify brands. Reduce support tickets, recover lost revenue from returns, and turn one-time buyers into loyal fans — with tools purpose-built for every touchpoint that follows the sale.</p><p></p><p>Why CWILL</p><p>● Your work will be seen by millions of shoppers daily across 30,000+ Shopify stores</p><p>● Founding design role — you define the standard, not inherit someone else's</p><p>● Small team, no bureaucracy, direct access to leadership</p><p>● Profitable and bootstrapped — no runway anxiety</p><p></p>The Role<p>We are hiring our first US Brand &amp; Visual Design Lead, a founding role responsible for defining and shipping CWILL's entire visual identity — from the way our website welcomes a merchant, to the way millions of shoppers experience our widgets inside Shopify stores.</p><p>In this role, you will own different interconnected layers of our brand, some examples:</p><ul><li>Own CWILL's brand system — keep it sharp, consistent, and scalable across every surface</li><li>Design and iterate on our marketing website, landing pages, and campaign pages end to end</li><li>Build consumer-facing UI components: embedded widgets, in-product overlays, and co-branded experiences that live inside Shopify merchants' storefronts</li><li>Design event and booth assets, social graphics, pitch decks, and anything else that represents CWILL externally</li><li>Collaborate closely with engineers to ensure designs ship as intended — you're in Figma handing off specs, not throwing files over the wall</li><li>Contribute to product UI design where brand and product intersect (onboarding flows, empty states, notification templates)</li><li>Maintain and evolve a design system that scales across brand and product</li></ul> What We're Looking For<ul><li>A portfolio that makes us stop scrolling — strong visual craft across web, product UI, and brand systems</li><li>Experience designing consumer-facing components (landing pages, booth/event assets, web widgets, embedded UIs, or anything that lives inside someone else's product)</li><li>Comfortable working in Figma and shipping designs that actually get built</li><li>3+ years in Brand, Visual, or Marketing Website Design (B2B SaaS or DTC ecommerce preferred)</li><li>Fluency across brand + digital design — websites, widgets, illustration, typography</li><li>Comfortable with 0 → 1 ambiguity: you can start from a blank canvas and make confident decisions</li></ul><p></p><p>Nice to have:</p><p></p><ul><li>Direct experience in the Shopify ecosystem (built apps, worked at Shopify, Klaviyo, Yotpo, Loop, Narvar, AfterShip, etc.)</li><li>Experience building or leading a design team (IC → Manager transition)</li><li>Background across both post-purchase and retention domains</li><li>Exposure to AI-native product experiences</li></ul><p> </p> <p>Starting Pay: 90-120K + Bonus, depends on experiences, open to negotiation</p><p>401(k)</p><p>PTO </p><p>Paid Holidays</p><p>Insurance </p>