Copywriter and Content Strategist at Homestead Studio

Mid

copywriting

Content Strategy

AI Prompting

+5 more

Job Description

About the role

We're looking for a seasoned conversion and AI-first copywriter who understands that the future of marketing isn't about writing every word yourself – it's about combining experienced strategic thinking with AI workflows and expert editing to produce exceptional work.

In this role, you'll create high-performing email, SMS, and landing page copy for leading DTC brands while leveraging AI throughout the creative process. You'll still be responsible for developing original concepts and compelling marketing angles, but you'll use AI as a vehicle to research, brainstorm, draft, iterate, and refine deliverables faster than ever before.

This is a highly collaborative role. You'll work in lockstep with your Account Strategists to combine strategy, customer insights, and AI systems to produce client deliverables that exceed performance expectations.

Success in this role is measured by the quality, speed, and effectiveness of the final product. If you're excited by AI, thrive in a fast-paced environment, and love turning ideas into high-performing campaigns, we'd love to meet you.

Responsibilities

Leverage AI throughout the entire creative process to produce stronger work, faster.
Create email, SMS, landing page, ad copy, and other marketing assets.
Build and refine AI prompts, skills, projects, and workflows that improve speed, quality, and consistency.
Develop campaign and flow concepts, messaging angles, and creative direction aligned with each client's strategy.
Translate customer insights into compelling, conversion-focused marketing opportunities.
Transform AI-generated drafts into polished, on-brand marketing assets.
Ensure all deliverables meet both Homestead's and the client’s quality standards for messaging, clarity, and accuracy.
Balance quality with speed, knowing when to refine and when to move work forward.
Partner closely with your Account Strategist as a true creative partner throughout campaign planning and execution.
Collaborate with designers, project managers, other copywriters, and account managers to bring campaigns to life.
Share ideas proactively and contribute to brainstorming, creative reviews, and client discussions.
Stay current on AI tools and prompting techniques.
Share new workflows and best practices to help evolve Homestead's AI capabilities
Thrive in a fast-paced environment where priorities can shift quickly.
Manage multiple clients and deadlines while embracing feedback and iterating quickly.

Qualifications

3+ years of copywriting experience in eCommerce, digital marketing, or a related field.
Strong portfolio showcasing email, SMS, landing pages, paid ads, and other marketing assets.
Experience writing both acquisition and retention marketing copy.
Strong editing skills with exceptional attention to detail.
Advanced proficiency using AI tools such as ChatGPT, Claude, Gemini, or similar to accelerate research, ideation, drafting, editing, and iteration.
Ability to write effective prompts, evaluate AI-generated content critically, and refine outputs to meet brand voice, performance, and quality standards.
Ability to balance speed with quality while managing multiple priorities.
Excellent communication, collaboration, and organizational skills.
Strong understanding of customer psychology and direct-response marketing.
Experience in eCommerce is required.

Nice to Have

Bachelor's degree or equivalent experience.
Experience with A/B testing and performance-based copy optimization.
Familiarity with prompt engineering or building repeatable AI workflows.
Experience working within a collaborative agency environment.

Additional Information

This is a fully remote role. Candidates must be able to work standard business hours (9:00am–5:00pm) in ET, CT, MT, or PT time zones.

Homestead Studio is an affirmative action and equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, disability, age, sexual orientation, gender identity, national origin, veteran status, or genetic information. Homestead is committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities.

Note on Application Responses
We strongly encourage applicants to answer questions in their own words. While tools like ChatGPT can be helpful for organizing or polishing your thoughts, it is very easy to recognize when responses are copied and pasted without personalization. Candidates who use AI in that way are typically less successful in our process. Please treat your responses as an opportunity to show us how you think and communicate.

#LI-DNI

Skills

copywriting

Content Strategy

AI Prompting

Email Marketing

SMS Marketing

Landing Page Optimization

Direct response marketing

Customer Psychology

Ready to Apply?

Join Homestead Studio today

Salary Range

$60k - $65k

Posted 2 weeks ago

More Marketing roles you might like

Discover similar opportunities from companies that are also hiring remotely.

Head of Growth

Richpanel

Full Time

$160k - $200k

6 days ago

Make Richpanel the company every CX leader knows before they need us. Richpanel is the AI-native helpdesk. We replace the old helpdesk and the next few support hires. We are profitable, backed by Sequoia Capital, and trusted by 3,000+ paying brands. Our team is small by design.

United States

Growth Marketing

Senior

Product Marketing

Brand Marketing

Category Creation

+5 more

Content Collection for Advertising Rescue Dogs - Volunteer (Unpaid)

Path of Hope Rescue

Part Time

6 days ago

Updated/Reviewed 12.04.25 Foster Dog Content Collection Job Industry: Charity / Social Services / Non- Profit Organization Position Name: Foster Dog Content Collection for Dog Rescue - Volunteer (Unpaid) Job Location: Spokane, Washington, United States Job Type: Part Time Office Setting: Fully…

United States

Content Marketing

Entry

Content Collection

Data Organization

Communication

+5 more

Content Collection for Advertising Rescue Dogs - Volunteer (Unpaid)

Path of Hope Rescue

Part Time

6 days ago

United States

Powerhouse Retail Services LLC

Content Marketing

Entry

Content Collection

Data Organization

Communication

+5 more

Explore more remote openings

Browse fresh listings from our global community of remote-friendly teams.

Project Manager - Commercial Construction

Full Time

6 days ago

Project Manager at Powerhouse Supercharge Your Career at Powerhouse! Powerhouse is looking for a motivated and detail-oriented Project Manager to join our growing team.

United States

Powerhouse Retail Services LLC

Senior

Project Management

Client Relationship Management

Construction Management

+5 more

Project Manager - Commercial Construction

Full Time

6 days ago

Project Manager at Powerhouse Supercharge Your Career at Powerhouse! Powerhouse is looking for a motivated and detail-oriented Project Manager to join our growing team.

United States

Cohen Law Group-Florida PA

Senior

Project Management

Client Relationship Management

Construction Management

+5 more

Insurance Litigation Attorney

Full Time

$150k - $250k

6 days ago

Help Us Build Our Arizona Practice What if your next opportunity wasn't just another job? Cohen Law Group is expanding its Arizona practice and looking for an Arizona-licensed attorney who is excited about the opportunity to help shape and grow our presence in the state.

United States

Legal

Mid

Litigation

Insurance Law

Case management

+5 more

Weekend Customer Service Representative (Part Time)

DIRAD TECHNOLOGIES INC

Part Time

6 days ago

This Part Time Customer Service Representative position will assist inbound callers with program inquiries and website utilization. Reliability and flexibility are both crucial for this role. Full training is provided!

United States

Entry

Customer Service

Verbal communication

Written Communication

+5 more

Technical Program Manager - Embedded Software

EnCharge AI

Full Time

$200k - $250k

6 days ago

EnCharge AI is building a new generation of AI compute systems designed to deliver dramatically higher energy efficiency for AI inference. Our technology combines innovative compute architectures with a full-stack software platform spanning silicon, firmware, drivers, compilers, runtimes, and AI…

United States

Staff

Technical Program Management

Embedded Software

Silicon Bring-up

+5 more

💥 Make an Impact Become a Life Insurance Producer

GIA Legacy Planning

Full Time

6 days ago

💥About Us: We are a forward-thinking life insurance agency that’s revolutionizing the way producers build their careers. Our mission is to provide outstanding protection for families while creating meaningful opportunities for individuals to grow their businesses within the life insurance industry.

United States

Entry

Sales

Insurance

Client Relationship Management

+5 more

Creative Designer

Freebird

Full Time

6 days ago

Do you get the same charge from concepting a full campaign as you do from turning around a killer Amazon listing before the end of day? Can you jump from a paid social ad, to an email build, to a landing page, and make all of them feel unmistakably on-brand?

Canada

Design

Product Design

Senior

Visual Design

Figma

Campaign Concepting

+5 more

Senior Full-Stack Developer (Canada)

Proof

Full Time

CAD 135k - CAD 165k

6 days ago

About Proof We're Proof , a high growth company in the legal tech industry founded in 2017. We've built a best-in-class legal services platform used by thousands of law firms with a sustained average growth rate of over 10%.

Canada

Full Stack Engineering

Mid

React

TypeScript

+5 more

Senior Full-Stack Developer (Canada)

Proof

Full Time

CAD 135k - CAD 165k

6 days ago

Canada

Disability Management Institute

Full Stack Engineering

Mid

React

TypeScript

+5 more

Claims Coordinator (12-Month Contract)

Full Time

CAD 45k - CAD 55k

6 days ago

Claims Coordinator (12-Month Contract) Who We Are At Disability Management Institute (DMI), we deliver innovative, end-to-end disability and absence management solutions that transform how employers support their teams.

Canada

Disability Management Institute

Mid

Claims Processing

Administrative Support

Customer Service

+5 more

Claims Coordinator (12-Month Contract)

Full Time

CAD 45k - CAD 55k

6 days ago

Canada

Mid

Claims Processing

Administrative Support

Customer Service

+5 more

Fundraising and External Relations Director

MedAmerica

Full Time

$102.29k - $130.42k

6 days ago

Remote, Nationwide – Seeking Fundraising and External Relations Director Everybody Has A Role To Play In Transforming Healthcare At Vituity you are part of a larger team that is driven by our purpose to improve lives.

United States