HubSpot CMS & SEO/UX Specialist at ITC WORLDWIDE
Worldwide
<p><strong>Role:</strong> HubSpot CMS & SEO/UX Specialist (Project-Based)<br><strong>Type:</strong> Contract / Project-Based (remote)<br><strong>Industry:</strong> SaaS / Marketing Technology<br><strong>Duration:</strong> ~2–4 weeks initial scope, with potential for extension </p> <h2>Role Overview</h2> <p>We are seeking an experienced <strong>HubSpot CMS Specialist</strong> to lead the HubSpot CMS, while improving <strong>SEO</strong> and <strong>UX/UI</strong> for better performance and conversions. The role combines <strong>hands-on CMS expertise</strong>, <strong>SEO best practices</strong>, and <strong>user experience design</strong> to deliver a clean, responsive, and conversion-optimized site.</p> <h2>Key Responsibilities</h2> <ul><li><strong>CMS Setup:</strong> Upgrade ~15+ pages of an existing marketing site to HubSpot CMS, ensuring clean code, responsive design, and optimized performance </li><li><strong>SEO Best Practices:</strong> Implement URL mapping/301 redirects, optimize meta tags, alt text, structured data, on-page content formatting, sitemap/robots.txt, and integrate SEO tools (e.g., Google Search Console, analytics) </li><li><strong>UX/UI Improvements:</strong> Rebuild site architecture, content, and forms; improve navigation, visual hierarchy, and overall user experience </li></ul><ul><li><strong>HubSpot Tool Integration:</strong> Set up and configure HubSpot Marketing, Sales, and Service Hub (Pro) tools, including ticket pipelines, automation, knowledge base, and live chat.</li><li><strong>CRM & Automation:</strong> Integrate CRM features and workflows to ensure smooth data flow and usability </li></ul><div><br></div><ul><li><strong>Performance Monitoring:</strong> Track post-migration SEO and UX performance, identify improvements, and provide recommendations </li></ul><div><br></div><ul><li><strong>Documentation:</strong> Provide best practice guidance for scalable CMS structure and future maintenance <a href="https://www.bing.com/ck/a?!&&p=f9c576658cfbd0bdbe6ecfec9b6ecb50c88c1da042a4b0fb4259e37b94b98604JmltdHM9MTc4NTM2OTYwMA&ptn=3&ver=2&hsh=4&fclid=2aeadd1d-8b81-6737-2610-cfb48a2e661d&u=a1aHR0cHM6Ly9leHBlcnR2YS56b2hvcmVjcnVpdC5jb20vam9icy9jYXJlZXJzLzcyMzcwNjAwMDAwNjA3OTAwMS9IdWJzcG90LUNSTS1TcGVjaWFsaXN0P3NvdXJjZT1DYXJlZXJTaXRl&ntb=1" rel="noopener noreferrer" target="_blank">expertva.zohorecruit.com</a>.</li></ul> <h2>Requirements</h2> <ul><li><strong>Proven HubSpot CMS experience</strong> (portfolio/examples required) </li></ul><div><br></div><ul><li>Strong understanding of <strong>HubSpot's Marketing, Sales, and Service Hub Pro</strong> tools</li></ul><ul><li>Competency in <strong>front-end development</strong> (HTML, CSS, HubL) and <strong>UX best practices</strong> </li><li>Experience with <strong>SEO fundamentals</strong> and <strong>conversion rate optimization</strong> (CRO) </li><li>Excellent communication skills to translate requirements into actionable results </li><li><span><br></span></li><li><span>Nice-to-Haves</span></li></ul> <ul><li>Experience working with <strong>SaaS companies or startups</strong> </li><li>Portfolio of <strong>modern SaaS/B2B website redesigns</strong> </li><li>Experience with <strong>lead generation optimization</strong> and <strong>CRO</strong> </li></ul> <h2>Deliverables</h2> <ul><li>Fully migrated and redesigned website within HubSpot CMS</li><li>SEO-friendly page structure and optimized content</li><li>Improved UX/UI and navigation</li><li>Integrated HubSpot tools and CRM automation</li><li>Documentation and best practice recommendations </li></ul> <p>This role is ideal for a <strong>strategic, hands-on HubSpot expert</strong> who can balance technical CMS work with SEO and UX improvements to deliver a high-performing B2B Service marketing site.</p>
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